Motorcraft 5w50 Full Synthetic Oil
FailThe top 5 brands take 100% of clicks, so Motorcraft 5w50 Full Synthetic Oil is a Fail.
- Flapen Score
- 36 / 100Ranks 6,608 of 7,287 Automotive niches · −13 vs the category median of 4936
- Market size
- $33K/yr7K searches / yr
- 90-day growth
- +16.6%search demand this quarter
- Competition
- 88%top-5 click share · 4 brands · 36 sellers
Flapen Score
Motorcraft 5w50 Full Synthetic Oil against its category
The dotted line is the Automotive average. Past it, Motorcraft 5w50 Full Synthetic Oil is stronger. Inside it, weaker.
Market
The Motorcraft 5w50 Full Synthetic Oil market on Amazon at a glance
Shoppers on Amazon United States searched for Motorcraft 5w50 Full Synthetic Oil 7K times last year and spent an estimated $33K. All 4 brands take every click. Flapen scores it 36 out of 100, a Fail.
01 · Demand
An estimated 6.1% of those searches ended in a purchase.
Shoppers searched for this 7K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.1% of those searches ended in a purchase. Searches in the last 90 days moved +16.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $33K a year.
- Searches, last 12 months
- 7K
- Growth, 90 days vs prior 90
- +16.6%
- Conversion, latest week
- 6.1%
- Market size, estimated
- $33Ka year
- Peak month
- May1.7× the quietest month
- Top search term
- motorcraft 5w50 full synthetic oil4K searches a year
02 · Price
A sale here is worth $79.34.
Listings sell for $79.34 on average, from $15.00 to $153.35. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $79.34 that is $0 to $8K a year per listing.
- Average price
- $79.34inside the $15 to $100 sweet spot
- Price range
- $15.00–$153.35
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$8K
- Returns
- 2.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
13% of listings pay for placement with sponsored ads. 63% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,057 within Oils & Fluids. It carries 120 reviews at 4.85 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 13%
- Prime listings
- 63%
- Out of stock, average day
- 0.0%
- Average rank
- #1,057in Oils & Fluids
- Average rating
- 4.85 starsAmazon United States average 4.42 stars
- Average reviews
- 120per listing
- Listings tracked
- 8
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 97 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 97 months
Products
Top Motorcraft 5w50 Full Synthetic Oil products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 88% of clicks. A locked shelf that new listings rarely crack.
Brands
4 falling
Sellers
36
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
88%
Top 20: 100%
Open market
0%
- Brand 150%
- Brand 224%
- Brand 323%
- Brand 43%
Demand
Motorcraft 5w50 Full Synthetic Oil search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.7×
Reviews and returns
What reviews say buyers love and hate about Motorcraft 5w50 Full Synthetic Oil
We read the reviews and the return reasons for every product selling here.
“Good price”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
12 topics
Keep looking
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Best Flapen score
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FAQ
Common Motorcraft 5w50 Full Synthetic Oil questions
Answered from the same tracked data.