Is monroe struts and shocks complete assembly profitable to sell on Amazon United States?

The niche generates $304K/yr across 12 tracked products. 90-day search growth is -19.3%. Flapen's verdict: Skip it (37/100).

How competitive is the monroe struts and shocks complete assembly niche?

5 brands and 43 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in monroe struts and shocks complete assembly?

Top complaints mined from reviews: Size-Overall, Noise Level, Durability. The return rate is 2.7%.

When does demand for monroe struts and shocks complete assembly peak?

Demand peaks in Feb–Apr–Sep–Oct–Nov; the busiest month runs 2.9× the quietest.

What does it cost to enter the monroe struts and shocks complete assembly niche?

Listings span $81.27–$611.82; the average listing price is $194.69 (sweet spot $15–$100). The average incumbent carries 1,336 reviews — the moat a new listing must climb.

monroe struts and shocks complete assembly

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Returns

Good2.7%

return rate — above 5% kills the launch gate

Review moat

Good1,336.17

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Competition

Good54%

top-5 click share — leaders hold, buyers still browse

Market size

Good$304K

$304K/yr · 75K searches

Avg price

Okay$194.69

avg listing price — sweet spot $15–$100

Conversion

Okay2.1%

search→purchase rate — share of searches ending in a sale

Growth

Bad-19.3%

90-day search growth — must beat 0% to launch

Price range

Bad$81.27–$611.82

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Bad100%

top-5 brand share — brand-locked demand

Signals High Price

According to Flapen's Amazon United States niche tracking, monroe struts and shocks complete assembly is a $304K/yr Amazon United States market (75K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Feb–Apr–Sep–Oct–Nov. Verdict: Skip it — 37/100.

Data updated Jul 11, 2026 · scored weekly · How we score niches

monroe struts and shocks complete assembly market data

Units sold / yr: 750–1K; avg 0–100/product
Revenue / yr: $146K–$195K; units × avg price
Conversion rate: 2.1%
Avg BSR: #499
Page quality: 0%
Prime: 33%
Sponsored: 100%
Out of stock: 0.7%
Avg brand age: 49 months
Avg seller age: 167 days

Competition & brand share

The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.

Brands

5 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

54%

Top 20: 100%

Open market

Detroit Axle32%
Monroe28%
Complete Struts22%
ECCPP10%
PM Auto8%
Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 66 weeks — -19.3% search growth over the last 90 days.

Peak months: Feb, Apr, Sep, Oct, Nov · busiest ÷ quietest = 2.9×

Open Trend

Top monroe struts and shocks complete assembly search terms

quick strut11K/yr +1.5%0.0% conv.
complete strut assembly front9K/yr +7.0%0.0% conv.
detroit axle struts6K/yr +49.0%0.0% conv.
oem front struts5K/yr +24.0%0.0% conv.
car struts5K/yr +14.5%0.0% conv.
front right strut7K/yr -33.1%0.0% conv.
detroit axle front struts4K/yr +10.1%0.3% conv.
complete struts5K/yr -31.4%0.0% conv.
puntales delanteros4K/yr -21.9%0.0% conv.
strut complete strut assembly9K/yr -88.0%0.0% conv.

All search terms

Top monroe struts and shocks complete assembly products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 12 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

COMPLETESTRUTS Front Quick Complete Strut Assemblies with Coil Springs Replacement for 2003-2007 Honda Accord - Set of 2

Complete Struts$98.024.9★80 rev

Monroe Quick-Strut 139104 Suspension Strut and Coil Spring Assembly for Chevrolet Tahoe

Monroe$91.984.3★682 rev

Monroe Quick-Strut 139105 Suspension Strut and Coil Spring Assembly for Chevrolet Silverado 1500

Monroe$81.274.5★764 rev

ECCPP Front Struts Spring Assembly Fit for 2012-2019 for Nissan Versa

ECCPP$100.844.4★75 rev

COMPLETESTRUTS - Front Quick Complete Strut Assemblies with Coil Springs and Rear Shock Absorbers Replacement for 2007-2013 Chevrolet Silverado 1500 - Set of 4

Complete Struts$183.184.5★146 rev

Newest

by launch date

ECCPP Front Struts Spring Assembly Fit for 2012-2019 for Nissan Versa

ECCPP$100.8475 rev

2y ago

PM Auto Pair 2 Front Left-Right Quick Complete Strut-Coil Spring Assembly Compatible With 2011-2014 Mazda 2

PM Auto$141.9820 rev

3y ago

Detroit Axle - 2 Front Struts for 2015-2018 Chevrolet Silverado 1500 GMC Sierra 1500 2019 Silverado 1500 LD Sierra 1500 Limited Suburban Yukon XL Tahoe Cadillac Escalade ESV Struts w/Coil Spring

Detroit Axle$611.821,228 rev

3y ago

Detroit Axle - 8pc Struts Kit for 2007-2011 Honda CR-V Complete 4 Quick Install Ready Struts Shocks with Coil Spring Assembly 4 Sway Bar Links Front and Rear 2008 2009 2010 Replacement Suspension Kit

Detroit Axle$345.063,049 rev

8y ago

COMPLETESTRUTS - Front Quick Complete Strut Assemblies with Coil Springs and Rear Shock Absorbers Replacement for 2007-2013 Chevrolet Silverado 1500 - Set of 4

Complete Struts$183.18146 rev

8y ago

What buyers say about monroe struts and shocks complete assembly

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall24%

“Fits perfect”

Quality-Overall20%

“Good quality and it arrived in two days”

Assembly/Installation14%

“Easy install”

Value For Money12%

“Nice economical factory match”

Shock Absorption6%

“Maglev shock replacements”

Advertised Vs Actual Product5%

“As described 100% recommended”

Soft Feel5%

“Smooth ride”

Ease Of Use3%

“They went in easy”

Mounting1%

“Front mounted perfectly”

Functionality-Overall1%

“he say the car drive good”

What buyers complain about

Size-Overall25%

“Fit did not work for me”

Noise Level11%

“Stay away from ECCPP shocks, they don't last a year before blowing out and failing and making noise”

Durability8%

“The passenger side broke the day after I paid for them to be installed poor materials or whoever put them together didn't know what they were doing”

Compatibility-Overall8%

“Not compatible with 2008 Buick enclave”

Mounting7%

“sounds exactly like a faulty upper mount is coming from the brand new $80 strut”

Shock Absorption7%

“ECCPP shocks are straight garbage”

Assembly/Installation4%

“The passenger side broke the day after I paid for them to be installed poor materials or whoever put them together didn't know what they were doing”

Quality-Overall3%

“These are junk”

Leak-Proof3%

“My old one were starting to leak the oil out”

Value For Money3%

“products at all costs”

Top return reasons

Size-Overall26%

Defective Material/Parts18%

Compatibility-Overall12%

Assembly/Installation8%

Mounting7%

Noise Level6%

Advertised Vs Actual Product6%