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54

model y floor mats

Worth a look

Shows a fragmented shelf (top 5 take 38% of clicks), but prices mostly outside the sweet spot ($44.12–$263.18) keeps it on the watch list.

Market size 61Growth 42Conversion 28Competition 77Returns 64Price range 26Avg price 68Brand share 66Review moat 67Quality gap 37

Competition

Great38%

top-5 click share — an open shelf

Avg price

Good$121.87

avg listing price — sweet spot $15–$100

Review moat

Good811.18

avg incumbent reviews — the moat a new listing must climb

Brand share

Good65%

top-5 brand share — brands hold most of the demand

Returns

Good2.5%

return rate — above 5% kills the launch gate

Market size

Good$521K

$521K/yr · 188K searches

Growth

Okay+13.4%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Okay2.3%

search→purchase rate — share of searches ending in a sale

Price range

Okay$44.12–$263.18

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, model y floor mats is a $521K/yr Amazon United States market (188K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Dec. Verdict: Worth a look — 54/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

model y floor mats market data

Units sold / yr
5K–6K
avg 100–250/product
Revenue / yr
$609K–$731K
units × avg price
Conversion rate
2.3%
Avg BSR
#284
Page quality
0%
Prime
57%
Sponsored
95%
Out of stock
28.9%
Avg brand age
27 months
Avg seller age
179 days

Competition & brand share

Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.

Brands

25 rising

Sellers

80

Top-5 brand share

65%

Top 20: 97%

Top-5 click share

38%

Top 20: 80%

Open market

29%

  • SUPER LINER32%
  • 3W10%
  • WEIZE8%
  • GALVAGNITE8%
  • Foronetry7%
  • SEALIGHT6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +13.4% search growth over the last 90 days.
13K8KPrime Day '24Holiday '24Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.3×

Top model y floor mats search terms

  • tesla model y floor mats37K/yr
  • model y floor mats27K/yr
  • tesla model y mats20K/yr
  • tesla floor mats model y18K/yr
  • tesla floor mats12K/yr
  • tesla model y floor mats 202310K/yr
  • tesla model y all weather floor mats11K/yr
  • model y mats7K/yr
  • tesla mats6K/yr
  • tesla model y floor mats 20246K/yr
All search terms

Top model y floor mats products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$16K6%$31K9%$47K12%$63K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about model y floor mats

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall44%

“Perfect match”

Quality-Overall17%

“Good quality floor mats”

Value For Money11%

“Excellent Value”

Assembly/Installation4%

“ready to install”

Ease Of Cleaning3%

“The look is clean”

Durability2%

“and durable”

Material Quality2%

“The material is sturdy”

Advertised Vs Actual Product2%

“As advertised”

Strength1%

“The pieces all appear to be sturdy”

Drop/Impact Protection1%

“It feels like the car floor is well protected”

What buyers complain about

Size-Overall30%

“Do not fit”

Quality-Overall8%

“The products are not the same quality as the originals”

Compatibility-Overall6%

“doesnt even fit properly in my model y juniper”

Material Quality4%

“Slippery Material”

Thickness3%

“Thinner than I thought”

Value For Money3%

“Insane value for the price”

Smell3%

“The smell is absolutely unbearable and intolerable”

Strength2%

“other than that i think its flimsy”

Adhesion/Stickiness2%

“ADHESIVES ARE HORRIBLE”

Instructions/User Manual/Troubleshooting2%

“Eventhough the instructions is bit confusing”

Top return reasons

Size-Overall38%
Compatibility-Overall11%
Value For Money10%
Quality-Overall8%
Material Quality7%
Advertised Vs Actual Product5%
Defective Material/Parts4%
Thin2%
Assembly/Installation2%
Product Condition2%

Common questions

Is model y floor mats profitable to sell on Amazon United States?
The niche generates $521K/yr across 40 tracked products. 16 of 18 products launched in the last 360 days are still selling. 90-day search growth is +13.4%. Flapen's verdict: Worth a look (54/100).
How competitive is the model y floor mats niche?
25 brands and 80 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 65% of demand.
What do buyers complain about in model y floor mats?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Compatibility-Overall. The return rate is 2.5%.
When does demand for model y floor mats peak?
Demand peaks in Dec; the busiest month runs 2.3× the quietest.
What does it cost to enter the model y floor mats niche?
Listings span $44.12–$263.18; the average listing price is $121.87 (sweet spot $15–$100). The average incumbent carries 811 reviews — the moat a new listing must climb.