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Military Battery Terminal

Fail

Shoppers spend an estimated $35K a year here, so Military Battery Terminal is a Fail.

Flapen Score
42
42 / 100
Ranks 5,591 of 7,287 Automotive niches · −7 vs the category median of 49
Market size
$35K/yr28K searches / yr
90-day growth
-12.7%search demand this quarter
Competition
64%top-5 click share · 9 brands · 13 sellers

Flapen Score

Military Battery Terminal against its category

The dotted line is the Automotive average. Past it, Military Battery Terminal is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Military Battery Terminal market on Amazon at a glance

Shoppers on Amazon United States searched for Military Battery Terminal 28K times last year and spent an estimated $35K. The top 5 brands take 90% of clicks. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 6.9% of those searches ended in a purchase.

Shoppers searched for this 28K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.9% of those searches ended in a purchase. Searches in the last 90 days moved -12.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $35K a year.

Searches, last 12 months
28K
Growth, 90 days vs prior 90
-12.7%
Conversion, latest week
6.9%
Market size, estimated
$35Ka year
Top search term
military battery terminal10K searches a year

02 · Price

A sale here is worth $18.11.

Listings sell for $18.11 on average, from $9.57 to $34.72. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $18.11 that is $2K to $5K a year per listing.

Average price
$18.11inside the $15 to $100 sweet spot
Price range
$9.57–$34.72
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
100–250
Revenue per listing a year
$2K–$5K
Returns
1.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #282 within Batteries & Accessories. It carries 436 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#282in Batteries & Accessories
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
436per listing
Listings tracked
17

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
46 months

Products

Top Military Battery Terminal products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

Brands

9 falling

Sellers

13

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

4%

  • Brand 138%
  • Brand 224%
  • Brand 314%
  • Brand 48%
  • Brand 56%
  • Brand 66%
  • Open — no brand owns it (3 brands, 4%)

Demand

Military Battery Terminal search demand

Weekly searches over the year, seasonality beneath. Pick a range.

700500JanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.4× · 6 of 12 months tracked

Search terms

Top Military Battery Terminal search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • military battery terminal10K/yr
  • military battery terminals6K/yr
  • military style battery terminals5K/yr
  • military battery terminals heavy duty6K/yr

Reviews and returns

What reviews say buyers love and hate about Military Battery Terminal

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Quality-Overall”
21%of negative reviews mention “Size-Overall”
1.4%of orders come back
“Battery terminals worked the crimps didn't fit”
A buyer, on “Size-Overall”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Military Battery Terminal questions

Answered from the same tracked data.