Microfiber Sponge
FailThe top 5 brands take 94% of clicks, so Microfiber Sponge is a Fail.
- Flapen Score
- 44 / 100Ranks 5,081 of 7,287 Automotive niches · −5 vs the category median of 4944
- Market size
- $68K/yr64K searches / yr
- 90-day growth
- +24.1%search demand this quarter
- Competition
- 61%top-5 click share · 8 brands · 17 sellers
Flapen Score
Microfiber Sponge against its category
The dotted line is the Automotive average. Past it, Microfiber Sponge is stronger. Inside it, weaker.
Market
The Microfiber Sponge market on Amazon at a glance
Shoppers on Amazon United States searched for Microfiber Sponge 64K times last year and spent an estimated $68K. The top 5 brands take 94% of clicks. Demand peaks in Jun. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 10.5% of those searches ended in a purchase.
Shoppers searched for this 64K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.5% of those searches ended in a purchase. Searches in the last 90 days moved +24.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $68K a year.
- Searches, last 12 months
- 64K
- Growth, 90 days vs prior 90
- +24.1%
- Conversion, latest week
- 10.5%
- Market size, estimated
- $68Ka year
- Peak month
- June1.6× the quietest month
- Top search term
- microfiber sponge35K searches a year
02 · Price
A sale here is worth $10.03.
Listings sell for $10.03 on average, from $4.82 to $23.23. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $10.03 that is $1K to $3K a year per listing.
- Average price
- $10.03under the $15 to $100 sweet spot
- Price range
- $4.82–$23.23
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $1K–$3K
- Returns
- 0.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #436 within Exterior Care. It carries 6,079 reviews at 4.67 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 100%
- Out of stock, average day
- 3.4%
- Average rank
- #436in Exterior Care
- Average rating
- 4.67 starsAmazon United States average 4.42 stars
- Average reviews
- 6,079per listing
- Listings tracked
- 22
04 · Newcomers
3 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 51 months
Products
Top Microfiber Sponge products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 falling
Sellers
17
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
61%
Top 20: 98%
Open market
3%
- Brand 158%
- Brand 218%
- Brand 37%
- Brand 47%
- Brand 54%
- Brand 63%
- Open — no brand owns it (2 brands, 3%)
Demand
Microfiber Sponge search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun · busiest ÷ quietest = 1.6×
Search terms
Top Microfiber Sponge search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- microfiber sponge35K/yr
- chemical guys applicator pad10K/yr
- chemical guys sponge6K/yr
- microfiber sponge for car4K/yr
- chemical guys applicator4K/yr
- chemical guys microfiber applicator3K/yr
- microfiber sponges for car detailing3K/yr
Reviews and returns
What reviews say buyers love and hate about Microfiber Sponge
We read the reviews and the return reasons for every product selling here.
“don't last”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Microfiber Sponge questions
Answered from the same tracked data.









