Mercury Throttle Controls
MaybeThe average product has only 25 reviews. But buyers convert on only 0.9% of searches, so Mercury Throttle Controls is a Maybe.
- Flapen Score
- 54 / 100Top 26% of 7,287 Automotive niches · +5 vs the category median of 4954
- Market size
- $145K/yr76K searches / yr
- 90-day growth
- +110.4%search demand this quarter
- Competition
- 45%top-5 click share · 12 brands · 27 sellers
Flapen Score
Mercury Throttle Controls against its category
The dotted line is the Automotive average. Past it, Mercury Throttle Controls is stronger. Inside it, weaker.
Market
The Mercury Throttle Controls market on Amazon at a glance
Shoppers on Amazon United States searched for Mercury Throttle Controls 76K times last year and spent an estimated $145K. The top 5 brands take 81% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
An estimated 0.9% of those searches ended in a purchase.
Shoppers searched for this 76K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +110.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $145K a year.
- Searches, last 12 months
- 76K
- Growth, 90 days vs prior 90
- +110.4%
- Conversion, latest week
- 0.9%
- Market size, estimated
- $145Ka year
- Peak month
- April3.5× the quietest month
- Top search term
- mercury throttle controls32K searches a year
02 · Price
A sale here is worth $200.02.
Listings sell for $200.02 on average, from $7.70 to $615.94. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $200.02 that is $0 to $20K a year per listing.
- Average price
- $200.02above the $15 to $100 sweet spot
- Price range
- $7.70–$615.94
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$20K
- Returns
- 5.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
89% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 8.6% of listings are out of stock. The average listing ranks #573 within Towing Products & Winches. It carries 25 reviews at 3.97 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 83%
- Out of stock, average day
- 8.6%
- Average rank
- #573in Towing Products & Winches
- Average rating
- 3.97 starsAmazon United States average 4.42 stars
- Average reviews
- 25per listing
- Listings tracked
- 36
04 · Newcomers
3 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 53 months
Products
Top Mercury Throttle Controls products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 rising
Sellers
27
Top-5 brand share
81%
Top 20: 100%
Top-5 click share
45%
Top 20: 84%
Open market
14%
- Brand 129%
- Brand 221%
- Brand 316%
- Brand 410%
- Brand 56%
- Brand 65%
- Open — no brand owns it (6 brands, 14%)
Demand
Mercury Throttle Controls search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 3.5×
Search terms
Top Mercury Throttle Controls search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- mercury throttle controls32K/yr
- mercury gen 1 control box8K/yr
- mercury outboard control box9K/yr
- quicksilver 3000 throttle control8K/yr
- mercury control box8K/yr
- mercruiser throttle control4K/yr
- mercury shifter control box4K/yr
- mercury outboard controls4K/yr
Reviews and returns
What reviews say buyers love and hate about Mercury Throttle Controls
We read the reviews and the return reasons for every product selling here.
“This product was cheaply made I put it on my boat I had to take it right back off”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mercury Throttle Controls questions
Answered from the same tracked data.