Mercury Fuel Filter
MaybeAn estimated 1.0% of orders come back. But shoppers spend an estimated $51K a year here, so Mercury Fuel Filter is a Maybe.
- Flapen Score
- 53 / 100Top 31% of 7,287 Automotive niches · +4 vs the category median of 4953
- Market size
- $51K/yr31K searches / yr
- 90-day growth
- +98.3%search demand this quarter
- Competition
- 71%top-5 click share · 10 brands · 48 sellers
Flapen Score
Mercury Fuel Filter against its category
The dotted line is the Automotive average. Past it, Mercury Fuel Filter is stronger. Inside it, weaker.
Market
The Mercury Fuel Filter market on Amazon at a glance
Shoppers on Amazon United States searched for Mercury Fuel Filter 31K times last year and spent an estimated $51K. The top 5 brands take 91% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
An estimated 10.0% of those searches ended in a purchase.
Shoppers searched for this 31K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.0% of those searches ended in a purchase. Searches in the last 90 days moved +98.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $51K a year.
- Searches, last 12 months
- 31K
- Growth, 90 days vs prior 90
- +98.3%
- Conversion, latest week
- 10.0%
- Market size, estimated
- $51Ka year
- Peak month
- May4.5× the quietest month
- Top search term
- mercury fuel filter13K searches a year
02 · Price
A sale here is worth $16.48.
Listings sell for $16.48 on average, from $8.21 to $37.38. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $16.48 that is $2K to $4K a year per listing.
- Average price
- $16.48inside the $15 to $100 sweet spot
- Price range
- $8.21–$37.38
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$4K
- Returns
- 1.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #400 within Filters. It carries 808 reviews at 4.61 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #400in Filters
- Average rating
- 4.61 starsAmazon United States average 4.42 stars
- Average reviews
- 808per listing
- Listings tracked
- 16
04 · Newcomers
1 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Mercury Fuel Filter products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.
Brands
10 rising
Sellers
48
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
71%
Top 20: 100%
Open market
7%
- Brand 168%
- Brand 213%
- Brand 33%
- Brand 43%
- Brand 53%
- Brand 62%
- Open — no brand owns it (4 brands, 7%)
Demand
Mercury Fuel Filter search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 4.5×
Search terms
Top Mercury Fuel Filter search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- mercury fuel filter13K/yr
- mercury outboard fuel filter7K/yr
- mercruiser fuel filter4K/yr
- 35-802893t3K/yr
- quicksilver fuel filter3K/yr
Reviews and returns
What reviews say buyers love and hate about Mercury Fuel Filter
We read the reviews and the return reasons for every product selling here.
“Barbs were too small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mercury Fuel Filter questions
Answered from the same tracked data.









