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Mazda Cx30 Cabin Air Filter

Fail

Shoppers spend an estimated $35K a year here, so Mazda Cx30 Cabin Air Filter is a Fail.

Flapen Score
48
48 / 100
Ranks 3,828 of 7,287 Automotive niches · −1 vs the category median of 49
Market size
$35K/yr22K searches / yr
90-day growth
+35.0%search demand this quarter
Competition
78%top-5 click share · 12 brands · 15 sellers

Flapen Score

Mazda Cx30 Cabin Air Filter against its category

The dotted line is the Automotive average. Past it, Mazda Cx30 Cabin Air Filter is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mazda Cx30 Cabin Air Filter market on Amazon at a glance

Shoppers on Amazon United States searched for Mazda Cx30 Cabin Air Filter 22K times last year and spent an estimated $35K. The top 5 brands take 78% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 7.5% of those searches ended in a purchase.

Shoppers searched for this 22K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.5% of those searches ended in a purchase. Searches in the last 90 days moved +35.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $35K a year.

Searches, last 12 months
22K
Growth, 90 days vs prior 90
+35.0%
Conversion, latest week
7.5%
Market size, estimated
$35Ka year
Top search term
mazda cx30 cabin air filter9K searches a year

02 · Price

A sale here is worth $20.49.

Listings sell for $20.49 on average, from $10.94 to $28.94. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $20.49 that is $2K to $5K a year per listing.

Average price
$20.49inside the $15 to $100 sweet spot
Price range
$10.94–$28.94
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
100–250
Revenue per listing a year
$2K–$5K
Returns
1.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #497 within Filters. It carries 513 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#497in Filters
Average rating
4.67 starsAmazon United States average 4.42 stars
Average reviews
513per listing
Listings tracked
12

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
33 months

Products

Top Mazda Cx30 Cabin Air Filter products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 78% of clicks. A locked shelf that new listings rarely crack.

Brands

12 falling

Sellers

15

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

16%

  • Brand 129%
  • Brand 219%
  • Brand 311%
  • Brand 410%
  • Brand 59%
  • Brand 66%
  • Open — no brand owns it (6 brands, 16%)

Search terms

Top Mazda Cx30 Cabin Air Filter search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mazda cx30 cabin air filter9K/yr
  • mazda cx50 cabin air filter6K/yr
  • mazda cx30 air filter4K/yr
  • mazda cx-30 cabin air filter3K/yr

Reviews and returns

What reviews say buyers love and hate about Mazda Cx30 Cabin Air Filter

We read the reviews and the return reasons for every product selling here.

36%of positive reviews mention “Size-Overall”
27%of negative reviews mention “Filtration”
1.6%of orders come back
“This is my issue with the filter”
A buyer, on “Filtration”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Mazda Cx30 Cabin Air Filter questions

Answered from the same tracked data.