- Flapen Score
- 28 / 100Ranks 7,121 of 7,287 Automotive niches · −21 vs the category median of 4928
- Market size
- $295K/yr73K searches / yr
- 90-day growth
- -9.5%search demand this quarter
- Competition
- 87%top-5 click share · 4 brands · 17 sellers
Flapen Score
Maxtrax against its category
The dotted line is the Automotive average. Past it, Maxtrax is stronger. Inside it, weaker.
Market
The Maxtrax market on Amazon at a glance
Shoppers on Amazon United States searched for Maxtrax 73K times last year and spent an estimated $295K. All 4 brands take every click. Demand peaks in Dec. Flapen scores it 28 out of 100, a Fail.
01 · Demand
An estimated 2.0% of those searches ended in a purchase.
Shoppers searched for this 73K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -9.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $295K a year.
- Searches, last 12 months
- 73K
- Growth, 90 days vs prior 90
- -9.5%
- Conversion, latest week
- 2.0%
- Market size, estimated
- $295Ka year
- Peak month
- December1.4× the quietest month
- Top search term
- maxtrax recovery boards26K searches a year
02 · Price
A sale here is worth $198.15.
Listings sell for $198.15 on average, from $19.46 to $416.06. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 100 to 250 of them. At $198.15 that is $20K to $50K a year per listing.
- Average price
- $198.15above the $15 to $100 sweet spot
- Price range
- $19.46–$416.06
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $20K–$50K
- Returns
- 3.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
70% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #2,145 within Towing Products & Winches. It carries 436 reviews at 4.73 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 70%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #2,145in Towing Products & Winches
- Average rating
- 4.73 starsAmazon United States average 4.42 stars
- Average reviews
- 436per listing
- Listings tracked
- 10
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Maxtrax products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 8, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
TOWKING Heavy-Duty 41 Off-Road Traction Boards with Jack Base & Storage Bag - Recovery Boards Perfect for Sand Mud and Snow 2pcs Black
- Price
- $52.36
- Rating
- 4.6/5
- Reviews
- 56
- Age
- 1y ago

MAXTRAX MKII Black Vehicle Recovery Board
- Price
- $256.84
- Rating
- 4.8/5
- Reviews
- 698
- Age
- 10y ago

MAXTRAX MKII Safety Orange Vehicle Recovery Board
- Price
- $257.17
- Rating
- 4.8/5
- Reviews
- 698
- Age
- 12y ago

MAXTRAX LITE Vehicle Recovery Boards (Black)
- Price
- $155.89
- Rating
- 5.0/5
- Reviews
- 58
- Age
- 2y ago

MAXTRAX MKII Vehicle Recovery Board (Gunmetal Grey)
- Price
- $260.79
- Rating
- 4.8/5
- Reviews
- 698
- Age
- 7y ago
Trending
estimated 90-day click momentum
TOWKING Heavy-Duty 41 Off-Road Traction Boards with Jack Base & Storage Bag - Recovery Boards Perfect for Sand Mud and Snow 2pcs Black
- Price
- $52.36
- Rating
- 4.6/5
- Reviews
- 56
- Age
- 1y ago

BUNKER INDUST Off Road Traction Boards Pair Recovery Tracks Traction Mat for Vehicle Truck Jeep SUV Mud Snow Sand Ramp-Orange Emergency Tire Traction Pads (Gen 10th)
- Price
- $71.47
- Rating
- 4.5/5
- Reviews
- 470
- Age
- 4y ago

Mounting Pins for Recovery Boards 4 PCS Lockable Traction Board Mount Pins Safety Theftproof Mounting Pins Compatible with MaxTrax MKII Recovery Boards Including M10 Bolts 140MM Pins
- Price
- $19.46
- Rating
- 4.7/5
- Reviews
- 35
- Age
- 1y ago

MAXTRAX MKII Black Vehicle Recovery Board
- Price
- $256.84
- Rating
- 4.8/5
- Reviews
- 698
- Age
- 10y ago

BUNKER INDUST Off-road Traction Boards with Jack Base Pair Recovery Track 4X4 Jeep Truck Emergency Tire Traction Mat with Bag -Sand Mud Snow Tracks Black Traction Pad (Gen 7th)
- Price
- $85.02
- Rating
- 4.7/5
- Reviews
- 1,417
- Age
- 5y ago
Newest
by launch date
TOWKING Heavy-Duty 41 Off-Road Traction Boards with Jack Base & Storage Bag - Recovery Boards Perfect for Sand Mud and Snow 2pcs Black
- Price
- $52.36
- Rating
- 4.6/5
- Reviews
- 56
- Age
- 1y ago

Mounting Pins for Recovery Boards 4 PCS Lockable Traction Board Mount Pins Safety Theftproof Mounting Pins Compatible with MaxTrax MKII Recovery Boards Including M10 Bolts 140MM Pins
- Price
- $19.46
- Rating
- 4.7/5
- Reviews
- 35
- Age
- 1y ago

MAXTRAX LITE Vehicle Recovery Boards (Black)
- Price
- $155.89
- Rating
- 5.0/5
- Reviews
- 58
- Age
- 2y ago

MAXTRAX Xtreme Vehicle Recovery Boards (Red)
- Price
- $406.42
- Rating
- 4.7/5
- Reviews
- 117
- Age
- 3y ago

BUNKER INDUST Off Road Traction Boards Pair Recovery Tracks Traction Mat for Vehicle Truck Jeep SUV Mud Snow Sand Ramp-Orange Emergency Tire Traction Pads (Gen 10th)
- Price
- $71.47
- Rating
- 4.5/5
- Reviews
- 470
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 87% of clicks. A locked shelf that new listings rarely crack.
Brands
4 flat
Sellers
17
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
87%
Top 20: 100%
Open market
0%
- Maxtrax50%
- TOWKING42%
- BUNKER INDUST5%
- OXDFK2%
- Open — no brand owns it (0%)
Demand
Maxtrax search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.4×
Search terms
Top Maxtrax search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- maxtrax recovery boards26K/yr
- maxtrax24K/yr
- max trax recovery boards12K/yr
- max trax5K/yr
- max tracks4K/yr
- maxtrax mkii2K/yr
Reviews and returns
What reviews say buyers love and hate about Maxtrax
We read the reviews and the return reasons for every product selling here.
“materials feel cheap”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Maxtrax questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









