Marine Oil
MaybeAn estimated 0.1% of orders come back. But the top 5 brands take 100% of clicks, so Marine Oil is a Maybe.
- Flapen Score
- 54 / 100Top 26% of 7,287 Automotive niches · +5 vs the category median of 4954
- Market size
- $418K/yr31K searches / yr
- 90-day growth
- +118.0%search demand this quarter
- Competition
- 89%top-5 click share · 4 brands · 23 sellers
Flapen Score
Marine Oil against its category
The dotted line is the Automotive average. Past it, Marine Oil is stronger. Inside it, weaker.
Market
The Marine Oil market on Amazon at a glance
Shoppers on Amazon United States searched for Marine Oil 31K times last year and spent an estimated $418K. All 4 brands take every click. Demand peaks in Apr–May–Jun–Sep–Oct. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
An estimated 14.5% of those searches ended in a purchase.
Shoppers searched for this 31K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.5% of those searches ended in a purchase. Searches in the last 90 days moved +118.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $418K a year.
- Searches, last 12 months
- 31K
- Growth, 90 days vs prior 90
- +118.0%
- Conversion, latest week
- 14.5%
- Market size, estimated
- $418Ka year
- Peak month
- April4.5× the quietest month
- Top search term
- xd100 evinrude oil14K searches a year
02 · Price
A sale here is worth $91.86.
Listings sell for $91.86 on average, from $24.92 to $194.80. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $91.86 that is $23K to $46K a year per listing.
- Average price
- $91.86inside the $15 to $100 sweet spot
- Price range
- $24.92–$194.80
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $23K–$46K
- Returns
- 0.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
75% of listings pay for placement with sponsored ads. 50% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #2,821 within Oils & Fluids. It carries 1,258 reviews at 4.71 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 50%
- Out of stock, average day
- 0.0%
- Average rank
- #2,821in Oils & Fluids
- Average rating
- 4.71 starsAmazon United States average 4.42 stars
- Average reviews
- 1,258per listing
- Listings tracked
- 8
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 110 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 110 months
Products
Top Marine Oil products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 89% of clicks. A locked shelf that new listings rarely crack.
Brands
4 falling
Sellers
23
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
89%
Top 20: 100%
Open market
0%
- Brand 180%
- Brand 213%
- Brand 34%
- Brand 43%
Demand
Marine Oil search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun, Sep, Oct · busiest ÷ quietest = 4.5×
Search terms
Top Marine Oil search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- xd100 evinrude oil14K/yr
- evinrude oil3K/yr
- evinrude 2 stroke outboard oil7K/yr
- xd1003K/yr
- xd 100 evinrude oil3K/yr
- evinrude xd1002K/yr
Reviews and returns
What reviews say buyers love and hate about Marine Oil
We read the reviews and the return reasons for every product selling here.
“has become WAAAy to expensive”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
12 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Marine Oil questions
Answered from the same tracked data.