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45

lift struts

Skip it

Prices mostly outside the sweet spot ($7.70–$1681.69) — this niche doesn't clear our bar today.

Market size 16Growth 16Conversion 14Competition 81Returns 69Price range 5Avg price 73Brand share 78Review moat 43Quality gap 58

Competition

Great34%

top-5 click share — an open shelf

Brand share

Great57%

top-5 brand share — no brand owns this niche

Avg price

Good$105.27

avg listing price — sweet spot $15–$100

Returns

Good2.2%

return rate — above 5% kills the launch gate

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,213.45

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$65K

$65K/yr · 54K searches

Growth

Bad-18.2%

90-day search growth — must beat 0% to launch

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

Price range

Bad$7.70–$1681.69

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, lift struts is a $65K/yr Amazon United States market (54K searches/yr). The top 5 brands hold 57% of demand. Verdict: Skip it — 45/100.

Data updated Jul 11, 2026 · scored weekly · How we score niches

lift struts market data

Units sold / yr
1K–2K
avg 0–100/product
Revenue / yr
$132K–$158K
units × avg price
Conversion rate
1.1%
Avg BSR
#401
Page quality
0%
Prime
88%
Sponsored
91%
Out of stock
1.1%
Avg brand age
47 months
Avg seller age
209 days

Competition & brand share

Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.

Brands

21 rising

Sellers

42

Top-5 brand share

57%

Top 20: 100%

Top-5 click share

34%

Top 20: 79%

Open market

37%

  • Orion Motor Tech24%
  • GVPART4U12%
  • Viking Solutions9%
  • Saferwholesale6%
  • ARANA6%
  • KAKA INDUSTRIAL5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -18.2% search growth over the last 90 days.
1K750Holiday '24Spike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Top lift struts search terms

  • liftgate9K/yr
  • lift gate7K/yr
  • rear hatch liftgate struts5K/yr
  • power liftgate struts5K/yr
  • tailgate lift6K/yr
  • tailgate strut7K/yr
  • tailgate shocks5K/yr
  • lift struts rear hatch2K/yr
  • amortiguadores para puerta trasera4K/yr
  • hatch liftgate struts4K/yr
All search terms

Top lift struts products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$2K6%$4K9%$6K12%$8K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about lift struts

What buyers praise and complain about, mined from review topics.

What buyers love

Assembly/Installation32%

“EASY TO INSTALL”

Size-Overall11%

“Fit perfectly on our vehicle”

Quality-Overall11%

“Product is really well made”

Efficiency8%

“Did the job”

Value For Money7%

“Good buy for the money”

Advertised Vs Actual Product6%

“Works as expected”

Ease Of Use4%

“Very easy to put on”

Durability2%

“1 year later and no issues”

Strength2%

“Well built”

Functionality-Overall1%

“It works”

What buyers complain about

Durability24%

“Breaks quickly”

Quality-Overall10%

“trash quality”

Size-Overall7%

“Does not fit”

Compatibility-Overall6%

“Would not fit my truck”

Instructions/User Manual/Troubleshooting6%

“instructions not very good”

Assembly/Installation5%

“Poor instructions”

Shock Absorption4%

“Poor Quality Shock”

Mounting3%

“Garbage, clips dont hold the strut on the pins”

Strength3%

“Not really very Strong”

Functionality-Overall3%

“Fails to close properly”

Top return reasons

Size-Overall32%
Compatibility-Overall16%
Defective Material/Parts12%
Functionality-Overall7%
Mounting6%
Assembly/Installation4%
Advertised Vs Actual Product4%
Shock Absorption4%
Mechanism Issues3%
Add-Ons/Attachments2%

Common questions

Is lift struts profitable to sell on Amazon United States?
The niche generates $65K/yr across 33 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -18.2%. Flapen's verdict: Skip it (45/100).
How competitive is the lift struts niche?
21 brands and 42 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 57% of demand.
What do buyers complain about in lift struts?
Top complaints mined from reviews: Durability, Quality-Overall, Size-Overall. The return rate is 2.2%.
When does demand for lift struts peak?
Demand is steady year-round — the busiest month runs 1.5× the quietest.
What does it cost to enter the lift struts niche?
Listings span $7.70–$1681.69; the average listing price is $105.27 (sweet spot $15–$100). The average incumbent carries 2,213 reviews — the moat a new listing must climb.