Is license plate screw profitable to sell on Amazon United States?

The niche generates $877K/yr across 13 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +11.3%. Flapen's verdict: Skip it (46/100).

How competitive is the license plate screw niche?

11 brands and 13 sellers compete. The top 5 products take 77% of clicks and top 5 brands hold 84% of demand.

What do buyers complain about in license plate screw?

Top complaints mined from reviews: Size-Overall, Compatibility-Overall, Rusts/Corrodes. The return rate is 1.8%.

When does demand for license plate screw peak?

Demand is steady year-round — the busiest month runs 1.4× the quietest.

What does it cost to enter the license plate screw niche?

Listings span $4.13–$11.38; the average listing price is $7.19 (sweet spot $15–$100). The average incumbent carries 4,418 reviews — the moat a new listing must climb.

license plate screw

Skip it

Prices mostly outside the sweet spot ($4.13–$11.38) — this niche doesn't clear our bar today.

Conversion

Great9.4%

search→purchase rate — share of searches ending in a sale

Returns

Great1.8%

return rate — above 5% kills the launch gate

Market size

Great$877K

$877K/yr · 1.3M searches

Growth

Okay+11.3%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay84%

top-5 brand share — brands hold most of the demand

Review moat

Bad4,418.15

avg incumbent reviews — the moat a new listing must climb

Avg price

Bad$7.19

avg listing price — sweet spot $15–$100

Competition

Bad77%

top-5 click share — a locked-up shelf

Price range

Bad$4.13–$11.38

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, license plate screw is a $877K/yr Amazon United States market (1.3M searches/yr). The top 5 brands hold 84% of demand. Verdict: Skip it — 46/100.

Data updated Jul 8, 2026 · scored weekly · How we score niches

license plate screw market data

Units sold / yr: 125K–150K; avg 10,000–12,500/product
Revenue / yr: $899K–$1.1M; units × avg price
Conversion rate: 9.4%
Avg BSR: #8
Page quality: 0%
Prime: 100%
Sponsored: 85%
Out of stock: 0.0%
Avg brand age: 37 months
Avg seller age: 170 days

Competition & brand share

The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.

Brands

11 falling

Sellers

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

12%

LivTee37%
OttoSpeed25%
YALOK9%
Valardoh8%
WowHand5%
Hoewina3%
Open — no brand owns it (5 brands, 12%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +11.3% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.4×

Open Trend

Top license plate screw search terms

license plate screws852K/yr +10.0%7.6% conv.
license plate bolts87K/yr +28.3%4.1% conv.
black license plate screws76K/yr +10.5%9.2% conv.
tornillos para placas de carro43K/yr +3.3%2.5% conv.
license plate fasteners30K/yr +6.6%1.6% conv.
stainless steel license plate screws22K/yr +37.2%3.8% conv.
screws for license plates on cars15K/yr +120.7%12.2% conv.
licence plate screw set23K/yr +10.3%6.3% conv.
license plate bolts and nuts15K/yr +40.9%1.4% conv.
license plate screw17K/yr +1.4%6.2% conv.

All search terms

Top license plate screw products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 13 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

LivTee Rustproof License Plate Screws for Securing License Plates Frames and Covers on Cars and Trucks 4 Sets Premium Stainless Steel Self Tapping Mounting Bolts (Black Zinc Plated)

LivTee$6.034.4★4,601 rev

OttoSpeed Rustproof License Plate Screws for US Domestic Vehicles & Select Imports Stainless Steel Bolts for Vehicles that Use Plastic Inserts (4-Pack Black-Slotted)

OttoSpeed$8.674.6★15,765 rev

YALOK Anti Theft License Plate Screws Kits- Rustproof Stainless Steel Car Tag Plate Mounting Hardware M6 (1/4) Tamper Proof Fastener Nut Caps Cover for Front Rear Frame Holder MountingAT-Black/8

YALOK$7.754.5★3,856 rev

8PCS Premium Stainless Steel License Plate Screws Rust-Proof & Anti-Rattle License Plate Bolts(Black) (Black-8PCS)

Valardoh$4.134.4★4,749 rev

8 Sets Black License Plate Screws - Updated Rustproof Stainless Steel License Plate Bolts Premium Screw Kit for License Plates Frames on Cars

WowHand$7.764.5★954 rev

Newest

by launch date

Karuzka 3rd-Gen Upgraded Anti Theft License Plate Screws Kit Rustproof Stainless Steel License Plate Bolts M6 (1/4) Fasteners with Caps Front & Rear Mounting Hardware for Car Truck Motorcycle

Karuzka$4.62107 rev

7mo ago

Anti Theft License Plate Screws- Black Security Bolts Fasteners for Front Rear Tag Frame Holder 1/4 M6 Stainless Steel Car Truck Motorcycle Mounting Hardware Kit- Screws Caps Insert Nuts

FBJTDQ$10.89577 rev

2y ago

8PCS Premium Stainless Steel License Plate Screws Rust-Proof & Anti-Rattle License Plate Bolts(Black) (Black-8PCS)

Valardoh$4.134,749 rev

2y ago

4 Set Black Anti Theft License Plate Screws Kits Rustproof Stainless Steel Car Tag Plate Mounting Hardware M6 (1/4) Tamper Proof Screws for Front Rear Frame Holder Mounting

Middrivr$5.82984 rev

3y ago

8 Sets Black License Plate Screws - Updated Rustproof Stainless Steel License Plate Bolts Premium Screw Kit for License Plates Frames on Cars

WowHand$7.76954 rev

3y ago

What buyers say about license plate screw

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall21%

“Seems like a good quality set”

Advertised Vs Actual Product20%

“As advertised”

Size-Overall11%

“Fit perfect”

Value For Money7%

“Good price”

Assembly/Installation5%

“Easy To Install”

Ease Of Use5%

“Easy to use”

Efficiency4%

“Worked well”

Rusts/Corrodes4%

“Dont rust”

Strength3%

“Easy to install with tools included and seems sturdy”

Mounting3%

“Well made bolts”

What buyers complain about

Size-Overall30%

“Didn't fit”

Compatibility-Overall12%

“Its not compatible”

Rusts/Corrodes10%

“they have already started rusting”

Quality-Overall7%

“Absolute garbage”

Mounting6%

“Wrong size screws”

Functionality-Overall4%

“Did not work”

Advertised Vs Actual Product3%

“product not as described”

Paint Quality3%

“Painted black”

Assembly/Installation2%

“Very frustrating to try to install”

Instructions/User Manual/Troubleshooting2%

“no instructions”

Top return reasons

Size-Overall54%

Compatibility-Overall14%

Mounting10%

Advertised Vs Actual Product5%

Functionality-Overall3%

Defective Material/Parts3%

Value For Money2%