Leather Vest

Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +11.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $260K a year.

Searches, last 12 months

1.3M

Growth, 90 days vs prior 90

+11.7%

Conversion, latest week

0.3%

Market size, estimated

$260Ka year

Peak month

October2.0× the quietest month

Top search term

motorcycle vest165K searches a year

Listings sell for $75.01 on average, from $21.69 to $205.85. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $75.01 that is $0 to $8K a year per listing.

Average price

$75.01inside the $15 to $100 sweet spot

Price range

$21.69–$205.85

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$8K

Returns

12.8%of orders · Amazon United States median 2.1%

80% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #321 within Protective Gear. It carries 640 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

84%

Out of stock, average day

1.0%

Average rank

#321in Protective Gear

Average rating

4.29 starsAmazon United States average 4.42 stars

Average reviews

640per listing

Listings tracked

121

17 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

17

Successful launches

0Amazon's first-year sales bar

Average brand age

47 months