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Leather Deglazer

Fail

The top 5 brands take 100% of clicks, so Leather Deglazer is a Fail.

Flapen Score
38
38 / 100
Ranks 6,359 of 7,287 Automotive niches · −11 vs the category median of 49
Market size
$124K/yr84K searches / yr
90-day growth
+14.1%search demand this quarter
Competition
92%top-5 click share · 4 brands · 39 sellers

Flapen Score

Leather Deglazer against its category

The dotted line is the Automotive average. Past it, Leather Deglazer is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Leather Deglazer market on Amazon at a glance

Shoppers on Amazon United States searched for Leather Deglazer 84K times last year and spent an estimated $124K. All 4 brands take every click. Demand peaks in Apr. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 14.1% of those searches ended in a purchase.

Shoppers searched for this 84K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.1% of those searches ended in a purchase. Searches in the last 90 days moved +14.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $124K a year.

Searches, last 12 months
84K
Growth, 90 days vs prior 90
+14.1%
Conversion, latest week
14.1%
Market size, estimated
$124Ka year
Peak month
April1.5× the quietest month
Top search term
leather deglazer25K searches a year

02 · Price

A sale here is worth $10.50.

Listings sell for $10.50 on average, from $8.03 to $13.32. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 1,500 to 2,000 of them. At $10.50 that is $16K to $21K a year per listing.

Average price
$10.50under the $15 to $100 sweet spot
Price range
$8.03–$13.32
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
1,500–2,000
Revenue per listing a year
$16K–$21K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.8% of listings are out of stock. The average listing ranks #144 within Interior Care. It carries 6,289 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
8.8%
Average rank
#144in Interior Care
Average rating
4.50 starsAmazon United States average 4.42 stars
Average reviews
6,289per listing
Listings tracked
7

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
62 months

Products

Top Leather Deglazer products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 92% of clicks. A locked shelf that new listings rarely crack.

Brands

4 falling

Sellers

39

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

92%

Top 20: 100%

Open market

0%

  • Brand 184%
  • Brand 27%
  • Brand 35%
  • Brand 44%

Demand

Leather Deglazer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '26AprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Apr · busiest ÷ quietest = 1.5×

Search terms

Top Leather Deglazer search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • leather deglazer25K/yr
  • angelus leather preparer and deglazer21K/yr
  • leather preparer and deglazer11K/yr
  • angelus deglazer7K/yr
  • leather deglazer and preparer5K/yr
  • angelus preparer and deglazer4K/yr
  • leather stripper4K/yr
  • angelus deglazer and preparer3K/yr
  • deglazer3K/yr

Reviews and returns

What reviews say buyers love and hate about Leather Deglazer

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Quality-Overall”
21%of negative reviews mention “Color”
0.8%of orders come back
“the color had faded a bit”
A buyer, on “Color”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Leather Deglazer questions

Answered from the same tracked data.