Leather Brush
MaybeAn estimated 1.0% of orders come back. But demand is soft, at -3.5% this quarter, so Leather Brush is a Maybe.
- Flapen Score
- 51 / 100Top 39% of 7,287 Automotive niches · +2 vs the category median of 4951
- Market size
- $163K/yr105K searches / yr
- 90-day growth
- -3.5%search demand this quarter
- Competition
- 60%top-5 click share · 15 brands · 33 sellers
Flapen Score
Leather Brush against its category
The dotted line is the Automotive average. Past it, Leather Brush is stronger. Inside it, weaker.
Market
The Leather Brush market on Amazon at a glance
Shoppers on Amazon United States searched for Leather Brush 105K times last year and spent an estimated $163K. The top 5 brands take 69% of clicks. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
An estimated 11.0% of those searches ended in a purchase.
Shoppers searched for this 105K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.0% of those searches ended in a purchase. Searches in the last 90 days moved -3.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $163K a year.
- Searches, last 12 months
- 105K
- Growth, 90 days vs prior 90
- -3.5%
- Conversion, latest week
- 11.0%
- Market size, estimated
- $163Ka year
- Peak month
- June1.2× the quietest month
- Top search term
- leather brush45K searches a year
02 · Price
A sale here is worth $14.06.
Listings sell for $14.06 on average, from $6.05 to $53.13. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $14.06 that is $7K to $11K a year per listing.
- Average price
- $14.06under the $15 to $100 sweet spot
- Price range
- $6.05–$53.13
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $7K–$11K
- Returns
- 1.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #86 within Tools & Equipment. It carries 2,165 reviews at 4.59 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #86in Tools & Equipment
- Average rating
- 4.59 starsAmazon United States average 4.42 stars
- Average reviews
- 2,165per listing
- Listings tracked
- 18
04 · Newcomers
3 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 44 months
Products
Top Leather Brush products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 falling
Sellers
33
Top-5 brand share
69%
Top 20: 100%
Top-5 click share
60%
Top 20: 100%
Open market
26%
- Brand 126%
- Brand 218%
- Brand 39%
- Brand 49%
- Brand 57%
- Brand 65%
Demand
Leather Brush search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.2×
Search terms
Top Leather Brush search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- leather brush45K/yr
- leather cleaning brush30K/yr
- leather brush car detailing13K/yr
- leather cleaner brush10K/yr
- leather brush for car interior2K/yr
- leather brushes for cleaning5K/yr
Reviews and returns
What reviews say buyers love and hate about Leather Brush
We read the reviews and the return reasons for every product selling here.
“I'd recommend looking for something higher quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Leather Brush questions
Answered from the same tracked data.