Lavender Fabric Spray

Shoppers searched for this 76K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.3% of those searches ended in a purchase. Searches in the last 90 days moved +2.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $85K a year.

Searches, last 12 months

76K

Growth, 90 days vs prior 90

+2.0%

Conversion, latest week

9.3%

Market size, estimated

$85Ka year

Peak month

August2.9× the quietest month

Top search term

lavender car air freshener16K searches a year

Listings sell for $11.95 on average, from $5.04 to $20.54. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $11.95 that is $1K to $3K a year per listing.

Average price

$11.95under the $15 to $100 sweet spot

Price range

$5.04–$20.54

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

0.3%of orders · Amazon United States median 2.1%

62% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 5.2% of listings are out of stock. The average listing ranks #152 within Air Fresheners. It carries 6,803 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings

62%

Prime listings

96%

Out of stock, average day

5.2%

Average rank

#152in Air Fresheners

Average rating

4.31 starsAmazon United States average 4.42 stars

Average reviews

6,803per listing

Listings tracked

26

6 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

3Amazon's first-year sales bar

Average brand age

46 months