Is kubota oil profitable to sell on Amazon United States?

The niche generates $41K/yr across 20 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is +13.5%. Flapen's verdict: Skip it (45/100).

How competitive is the kubota oil niche?

11 brands and 76 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 89% of demand.

What do buyers complain about in kubota oil?

Top complaints mined from reviews: Leak-Proof, Filtration, Value For Money. The return rate is 0.6%.

When does demand for kubota oil peak?

Demand peaks in Apr–May–Jun; the busiest month runs 6.7× the quietest.

What does it cost to enter the kubota oil niche?

Listings span $17.57–$131.69; the average listing price is $53.27 (sweet spot $15–$100). The average incumbent carries 125 reviews — the moat a new listing must climb.

kubota oil

Skip it

A small market ($41K/yr) — this niche doesn't clear our bar today.

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Review moat

Great124.75

avg incumbent reviews — the moat a new listing must climb

Avg price

Great$53.27

avg listing price — sweet spot $15–$100

Price range

Good$17.57–$131.69

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Okay+13.5%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay65%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay89%

top-5 brand share — brands hold most of the demand

Conversion

Okay2.0%

search→purchase rate — share of searches ending in a sale

Market size

Bad$41K

$41K/yr · 38K searches

Signals High Price

According to Flapen's Amazon United States niche tracking, kubota oil is a $41K/yr Amazon United States market (38K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Apr–May–Jun. Verdict: Skip it — 45/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

kubota oil market data

Units sold / yr: 2K–2K; avg 0–100/product
Revenue / yr: $80K–$107K; units × avg price
Conversion rate: 2.0%
Avg BSR: #1,271
Page quality: 0%
Prime: 90%
Sponsored: 60%
Out of stock: 7.7%
Avg brand age: 41 months
Avg seller age: 147 days

Competition & brand share

The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 falling

Sellers

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

Kubota66%
RARAYC11%
SoCiMa5%
Duragard4%
Euros3%
WADYDZMFCF3%
Open — no brand owns it (5 brands, 9%)

Demand & seasonality

Weekly Amazon search volume, last 55 weeks — +13.5% search growth over the last 90 days.

Peak months: Apr, May, Jun · busiest ÷ quietest = 6.7×

Open Trend

Top kubota oil search terms

kubota oil8K/yr +25.4%7.0% conv.
kubota oil change kit8K/yr +2.6%2.2% conv.
kubota maintenance kit7K/yr +11.6%0.1% conv.
kubota engine oil4K/yr +46.6%5.3% conv.
kubota filter kit4K/yr -22.7%0.8% conv.
kubota service kit3K/yr +12.4%0.2% conv.
kubota tractor oil change kit3K/yr +48.8%1.3% conv.

All search terms

Top kubota oil products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 20 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Gallon Genuine OEM Kubt 15W-40 Engine Oil 70000-10001

Kubota$45.524.6★486 rev

Kubota SAE 10W-30 Engine Oil Part # 70000-10201 (1) Gallon

Kubota$44.234.8★208 rev

Kubota 15W-40 Engine Oil For Kubota Tractors Mowers and Machinery| (2.5 Gallon)

Kubota$107.274.7★36 rev

RARAYC Tractors maintenance kit Oil Fuel Air & Hydraulic Filters Compatible with Kubota L2501 L2800 L3200 L3400 L3700SU L3800 HST Tractors Replaces HH164-32430 6A320-59930 TA040-93230 TA040-93220

RARAYC$53.014.5★33 rev

RARAYC Tractors maintenance kit Oil Fuel Air & Hydraulic Filter Compatible with Kubota L3010 L3130 L3410 L3430 HST Tractors Replaces TA040-93220TA040-93230HH164-32430HHTA0-3771015521-43160

RARAYC$57.754.5★13 rev

Newest

by launch date

Toolyuan K1211-82320 Air Filter HH1J0-32430 Oil Filter Maintenance Kit for Kubota BX22 BX23 BX24 BX25 BX1500 BX1800 BX2350 BX2360 Tractor with HHK20-36990 Oil Filter 12581-43012 Fuel Filters

Toolyuan$39.648 rev

10mo ago

Euros K1211-82320 Air Fil-ter Maintenance Kit Fit For Kubta BX24 BX25 BX23S BX1500 BX1800 BX2360 BX2380 BX2230 Rep HH150-32430/HHK20-36990 Oil/Transmission Filter (White-K1211-82320)

Euros$41.3529 rev

10mo ago

Filter Maintenance Kit K1211-82320 12581-43012 HHK20-36990 Air/Fuel/Oil/Hyd Compatible with Kubota BX22 BX23 BX24 BX25 BX25DLB BX2200 BX2230 BX2350 BX2360 BX2370 Oil Change Kit

RARAYC$35.1133 rev

11mo ago

Tune Up Maintenance Service Filter Kit Compatible with Kubota L2501 L2800 L3200 L3400 L3700SU L3800 HST Tractor Air Oil Fuel Hydraulic Filter Replace# HH164-32430 HH3A0-82623 HHK70-14073 TA040-93230

SoCiMa$45.7410 rev

1y ago

Valvoline Heavy Duty Full Synthetic 15W-40 Diesel Engine Oil 1 Gallon

Valvoline$22.00172 rev

1y ago

What buyers say about kubota oil

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money30%

“much cheaper”

Quality-Overall24%

“Good quality, good price, shipping was fast very pleased with these items complete package”

Size-Overall11%

“Fits perfectly”

Lubrication10%

“Good oil”

Advertised Vs Actual Product6%

“functioned as advertised”

Filtration5%

“Good filters for the money”

Motor Power2%

“It seems as good as any other motor oil”

Fuel Efficiency2%

“Good hydraulic oil for your tractor”

Efficiency2%

“Works OK”

Durability1%

“Used it for years and works well”

What buyers complain about

Leak-Proof21%

“one of the fuel filter leaks”

Filtration19%

“Cheap bad seals on filters”

Value For Money13%

“A bit overpriced as is everything Kubota”

Size-Overall11%

“Only about half as big as should be”

Maintenance And Repair8%

“What a hassle when you open the box ready to do your maintenance”

Quality-Overall6%

“Complete junk”

Defective Material/Parts4%

“Replacement parts”

Durability4%

“after lest then one hour of use”

Add-Ons/Attachments3%

“The rubber gasket was not attached properly at the manufacturer”

Top return reasons

Leak-Proof30%

Value For Money19%

Compatibility-Overall12%

Lubrication11%

Size-Overall10%

Filtration5%

Defective Material/Parts3%

Advertised Vs Actual Product3%

Add-Ons/Attachments2%

Quality-Overall2%

Common questions

Is kubota oil profitable to sell on Amazon United States?: The niche generates $41K/yr across 20 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is +13.5%. Flapen's verdict: Skip it (45/100).
How competitive is the kubota oil niche?: 11 brands and 76 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 89% of demand.
What do buyers complain about in kubota oil?: Top complaints mined from reviews: Leak-Proof, Filtration, Value For Money. The return rate is 0.6%.
When does demand for kubota oil peak?: Demand peaks in Apr–May–Jun; the busiest month runs 6.7× the quietest.
What does it cost to enter the kubota oil niche?: Listings span $17.57–$131.69; the average listing price is $53.27 (sweet spot $15–$100). The average incumbent carries 125 reviews — the moat a new listing must climb.