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Kubota Oil

Fail

Shoppers spend an estimated $41K a year here, so Kubota Oil is a Fail.

Flapen Score
45
45 / 100
Ranks 4,788 of 7,287 Automotive niches · −4 vs the category median of 49
Market size
$41K/yr38K searches / yr
90-day growth
+13.5%search demand this quarter
Competition
65%top-5 click share · 11 brands · 76 sellers

Flapen Score

Kubota Oil against its category

The dotted line is the Automotive average. Past it, Kubota Oil is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kubota Oil market on Amazon at a glance

Shoppers on Amazon United States searched for Kubota Oil 38K times last year and spent an estimated $41K. The top 5 brands take 89% of clicks. Demand peaks in Apr–May–Jun. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 2.0% of those searches ended in a purchase.

Shoppers searched for this 38K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved +13.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $41K a year.

Searches, last 12 months
38K
Growth, 90 days vs prior 90
+13.5%
Conversion, latest week
2.0%
Market size, estimated
$41Ka year
Peak month
May6.7× the quietest month
Top search term
kubota oil8K searches a year

02 · Price

A sale here is worth $53.27.

Listings sell for $53.27 on average, from $17.57 to $131.69. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $53.27 that is $0 to $5K a year per listing.

Average price
$53.27inside the $15 to $100 sweet spot
Price range
$17.57–$131.69
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
0.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

60% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #1,271 within Oils & Fluids. It carries 125 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
60%
Prime listings
90%
Out of stock, average day
7.7%
Average rank
#1,271in Oils & Fluids
Average rating
4.51 starsAmazon United States average 4.42 stars
Average reviews
125per listing
Listings tracked
20

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
41 months

Products

Top Kubota Oil products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 falling

Sellers

76

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

9%

  • Brand 166%
  • Brand 211%
  • Brand 35%
  • Brand 44%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (5 brands, 9%)

Demand

Kubota Oil search demand

Weekly searches over the year, seasonality beneath. Pick a range.

900700Prime Day '25Spike '26JulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Apr, May, Jun · busiest ÷ quietest = 6.7×

Search terms

Top Kubota Oil search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kubota oil8K/yr
  • kubota oil change kit8K/yr
  • kubota maintenance kit7K/yr
  • kubota engine oil4K/yr
  • kubota filter kit4K/yr
  • kubota service kit3K/yr
  • kubota tractor oil change kit3K/yr

Reviews and returns

What reviews say buyers love and hate about Kubota Oil

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Value For Money”
21%of negative reviews mention “Leak-Proof”
0.6%of orders come back
“one of the fuel filter leaks”
A buyer, on “Leak-Proof”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Kubota Oil questions

Answered from the same tracked data.