Kohler Oil

Shoppers searched for this 69K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.3% of those searches ended in a purchase. Searches in the last 90 days moved +56.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $190K a year.

Searches, last 12 months

69K

Growth, 90 days vs prior 90

+56.4%

Conversion, latest week

7.3%

Market size, estimated

$190Ka year

Peak month

April10.2× the quietest month

Top search term

kohler oil22K searches a year

Listings sell for $37.84 on average, from $9.33 to $88.06. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $37.84 that is $9K to $19K a year per listing.

Average price

$37.84inside the $15 to $100 sweet spot

Price range

$9.33–$88.06

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

$9K–$19K

Returns

0.4%of orders · Amazon United States median 2.1%

63% of listings pay for placement with sponsored ads. 50% ship with Prime. On an average day, 9.7% of listings are out of stock. The average listing ranks #711 within Oils & Fluids. It carries 424 reviews at 4.75 stars, so a new listing needs social proof before a better product.

Sponsored listings

63%

Prime listings

50%

Out of stock, average day

9.7%

Average rank

#711in Oils & Fluids

Average rating

4.75 starsAmazon United States average 4.42 stars

Average reviews

424per listing

Listings tracked

16

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months

4

Successful launches

2Amazon's first-year sales bar

Average brand age

62 months