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Klim Backpack

Fail

Demand is soft, at -62.5% this quarter, so Klim Backpack is a Fail.

Flapen Score
25
25 / 100
Ranks 7,198 of 7,287 Automotive niches · −24 vs the category median of 49
Market size
$30K/yr31K searches / yr
90-day growth
-62.5%search demand this quarter
Competition
58%top-5 click share · 7 brands · 35 sellers

Flapen Score

Klim Backpack against its category

The dotted line is the Automotive average. Past it, Klim Backpack is stronger. Inside it, weaker.

25Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Klim Backpack market on Amazon at a glance

Shoppers on Amazon United States searched for Klim Backpack 31K times last year and spent an estimated $30K. The top 5 brands take 97% of clicks. Flapen scores it 25 out of 100, a Fail.

01 · Demand

An estimated 0.7% of those searches ended in a purchase.

Shoppers searched for this 31K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -62.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $30K a year.

Searches, last 12 months
31K
Growth, 90 days vs prior 90
-62.5%
Conversion, latest week
0.7%
Market size, estimated
$30Ka year
Top search term
klim backpack13K searches a year

02 · Price

A sale here is worth $142.93.

Listings sell for $142.93 on average, from $52.53 to $206.51. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $142.93 that is $0 to $14K a year per listing.

Average price
$142.93above the $15 to $100 sweet spot
Price range
$52.53–$206.51
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$14K
Returns
4.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

54% of listings pay for placement with sponsored ads. 33% ship with Prime. On an average day, 17.7% of listings are out of stock. The average listing ranks #382 within Accessories. It carries 229 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
54%
Prime listings
33%
Out of stock, average day
17.7%
Average rank
#382in Accessories
Average rating
4.55 starsAmazon United States average 4.42 stars
Average reviews
229per listing
Listings tracked
24

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
45 months

Products

Top Klim Backpack products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.

Brands

7 rising

Sellers

35

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

58%

Top 20: 94%

Open market

1%

  • Brand 190%
  • Brand 23%
  • Brand 32%
  • Brand 42%
  • Brand 51%
  • Brand 61%
  • Open — no brand owns it (1 brand, 1%)

Demand

Klim Backpack search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750JanFebMarAprMayJun

Peak months: Jan, Feb · busiest ÷ quietest = 4.3× · 6 of 12 months tracked

Search terms

Top Klim Backpack search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • klim backpack13K/yr
  • klim nac pak4K/yr
  • snowmobile backpack14K/yr

Reviews and returns

What reviews say buyers love and hate about Klim Backpack

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”
23%of negative reviews mention “Size-Overall”
4.3%of orders come back
“It is quite small”
A buyer, on “Size-Overall”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Klim Backpack questions

Answered from the same tracked data.