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kia sorento floor mats

Skip it

A small market ($20K/yr) — this niche doesn't clear our bar today.

Market size 5Growth 20Conversion 12Competition 46Returns 27Price range 43Avg price 75Brand share 78Review moat 24Quality gap 47

Brand share

Great57%

top-5 brand share — no brand owns this niche

Avg price

Great$98.79

avg listing price — sweet spot $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay57%

top-5 click share — leaders hold, buyers still browse

Price range

Okay$31.60–$189.91

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Okay4.9%

return rate — above 5% kills the launch gate

Review moat

Bad6,352.13

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-9.4%

90-day search growth — must beat 0% to launch

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

Market size

Bad$20K

$20K/yr · 22K searches

According to Flapen's Amazon United States niche tracking, kia sorento floor mats is a $20K/yr Amazon United States market (22K searches/yr). The top 5 brands hold 57% of demand. Verdict: Skip it — 34/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

kia sorento floor mats market data

Units sold / yr
500–750
avg 0–100/product
Revenue / yr
$49K–$74K
units × avg price
Conversion rate
0.9%
Avg BSR
#550
Page quality
0%
Prime
96%
Sponsored
100%
Out of stock
17.1%
Avg brand age
35 months
Avg seller age
200 days

Competition & brand share

The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.

Brands

22 rising

Sellers

32

Top-5 brand share

57%

Top 20: 98%

Top-5 click share

57%

Top 20: 97%

Open market

37%

  • Rongtaod17%
  • JOULARISE13%
  • KARPAL10%
  • LASFIT10%
  • Thinzyou7%
  • Mixsuper6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -9.4% search growth over the last 90 days.
700500Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Top kia sorento floor mats search terms

  • 2026 kia sorento floor mats6K/yr
  • kia sorento floor mats5K/yr
  • 2022 kia sorento floor mats4K/yr
  • 2025 kia sorento floor mats7K/yr
All search terms

Top kia sorento floor mats products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$98410%$2K15%$3K20%$4K1101001K10K100K1.0M Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 23 tracked products in this niche — three views at once, no toggling.

What buyers say about kia sorento floor mats

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall34%

“Fits like a glove”

Quality-Overall15%

“EXCELLENT QUALITY”

Value For Money9%

“Excellent value”

Ease Of Cleaning5%

“clean off easily”

Durability4%

“Easy and durable”

Advertised Vs Actual Product4%

“as advertised”

Assembly/Installation3%

“Easy install”

Material Quality3%

“Nice material heavy duty”

Strength2%

“Strong and good”

Thickness2%

“The mats are good quality, theyre thick and they really do look nice”

What buyers complain about

Size-Overall32%

“way too big”

Smell17%

“Bad chemical smell”

Compatibility-Overall9%

“Do not fit”

Quality-Overall6%

“But not as good as what I expected”

Thickness2%

“The material itself is pretty thick”

Advertised Vs Actual Product2%

“Misleading product description”

Grip2%

“not staying in place”

Flatness1%

“Will not lay flat next to gas pedal even if you trim it”

Value For Money1%

“Those prices were a bit higher”

Adhesion/Stickiness1%

“They do not stick to the carpet they slide all over the floor”

Top return reasons

Size-Overall69%
Compatibility-Overall11%
Advertised Vs Actual Product3%
Quality-Overall2%
Value For Money2%
Smell2%
Material Quality2%
Width1%
Thin1%
Functionality-Overall1%

Common questions

Is kia sorento floor mats profitable to sell on Amazon United States?
The niche generates $20K/yr across 23 tracked products. 2 of 7 products launched in the last 360 days are still selling. 90-day search growth is -9.4%. Flapen's verdict: Skip it (34/100).
How competitive is the kia sorento floor mats niche?
22 brands and 32 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 57% of demand.
What do buyers complain about in kia sorento floor mats?
Top complaints mined from reviews: Size-Overall, Smell, Compatibility-Overall. The return rate is 4.9%.
When does demand for kia sorento floor mats peak?
Demand is steady year-round — the busiest month runs 1.4× the quietest.
What does it cost to enter the kia sorento floor mats niche?
Listings span $31.60–$189.91; the average listing price is $98.79 (sweet spot $15–$100). The average incumbent carries 6,352 reviews — the moat a new listing must climb.