Kenworth
MaybeThe top 5 brands take only 36% of clicks. But buyers convert on only 0.4% of searches, so Kenworth is a Maybe.
- Flapen Score
- 54 / 100Top 26% of 7,287 Automotive niches · +5 vs the category median of 4954
- Market size
- $91K/yr303K searches / yr
- 90-day growth
- -14.3%search demand this quarter
- Competition
- 24%top-5 click share · 53 brands · 94 sellers
Flapen Score
Kenworth against its category
The dotted line is the Automotive average. Past it, Kenworth is stronger. Inside it, weaker.
Market
The Kenworth market on Amazon at a glance
Shoppers on Amazon United States searched for Kenworth 303K times last year and spent an estimated $91K. The top 5 brands take 36% of clicks. Demand peaks in Dec. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
An estimated 0.4% of those searches ended in a purchase.
Shoppers searched for this 303K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -14.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $91K a year.
- Searches, last 12 months
- 303K
- Growth, 90 days vs prior 90
- -14.3%
- Conversion, latest week
- 0.4%
- Market size, estimated
- $91Ka year
- Peak month
- December1.8× the quietest month
- Top search term
- kenworth w900 accessories78K searches a year
02 · Price
A sale here is worth $76.62.
Listings sell for $76.62 on average, from $8.06 to $465.47. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $76.62 that is $0 to $8K a year per listing.
- Average price
- $76.62inside the $15 to $100 sweet spot
- Price range
- $8.06–$465.47
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$8K
- Returns
- 1.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
72% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #5,214 within Body & Trim. It carries 238 reviews at 4.34 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 72%
- Prime listings
- 88%
- Out of stock, average day
- 3.7%
- Average rank
- #5,214in Body & Trim
- Average rating
- 4.34 starsAmazon United States average 4.42 stars
- Average reviews
- 238per listing
- Listings tracked
- 75
04 · Newcomers
3 of last year's 13 launches cleared the first-year sales bar.
13 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 13
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Kenworth products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 9, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
WANBAOEBKE American Flag Kenworth Men Sandwich Baseball Cap Casquette Adjustable Unisex Aldult Adjustable Golf Cap for Man Ladys Black.
- Price
- $13.27
- Rating
- 4.2/5
- Reviews
- 26
- Age
- 2y ago

Stainless Steel Fender Shield Set Compatible with Kenworth T600 T800 & W900
- Price
- $134.69
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 2y ago

PHINLION 578 LED Light Bulbs Super Bright 3030 6-SMD Festoon 41mm 42mm 211-2 212-2 LED Bulbs for Car Interior Map Dome Trunk Courtesy Lights Red (4 Pack)
- Price
- $12.27
- Rating
- 4.5/5
- Reviews
- 4,957
- Age
- 5y ago

BDA Kenworth Red & Silver Pewter Key Tag Keychain
- Price
- $10.23
- Rating
- 4.6/5
- Reviews
- 327
- Age
- 12y ago

CF19501C Cab Air Filter Chrome Exterior Compatible With Kenworth T600 T450 T800 W800 W900 T600B W900L 1986-2015-Up (Chrome) With 2 Filter Layers Replaces 19501C CF19501C
- Price
- $24.68
- Rating
- 4.4/5
- Reviews
- 29
- Age
- 1y ago
Trending
estimated 90-day click momentum
PARTsam 2Pcs Straight Down Watermelon Light Under Glow Frame Brackets Clamp-On Mount No Drilling Required Stainless Steel Universal for Semi-Trucks Trucks Pickup
- Price
- $48.90
- Rating
- 4.9/5
- Reviews
- 23
- Age
- 10mo ago

SEPEY Truck Floor Mat Seat Floor Liners Compatible with Kenworth T600 T660 T800 W900
- Price
- $84.69
- Rating
- 3.2/5
- Reviews
- 3
- Age
- 4y ago

Diesel Power Plus Kenworth Trucks Black Cotton Blend Pullover Hoodie with Bug Logo Classic Sweatshirt Casual Wear (US Alpha XX-Large Regular Regular)
- Price
- $41.95
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 7mo ago

Fresh Filter Compatible With Kenworth T600 T450 T800 W800 W900 T600B W900L 1986-2015-Up Chrome Exterior Cab Air Filter CF19501C
- Price
- $20.56
- Rating
- 5.0/5
- Reviews
- 7
- Age
- 1y ago

WANBAOEBKE American Flag Kenworth Men Sandwich Baseball Cap Casquette Adjustable Unisex Aldult Adjustable Golf Cap for Man Ladys Black.
- Price
- $13.27
- Rating
- 4.2/5
- Reviews
- 26
- Age
- 2y ago
Newest
by launch date
Diesel Power Plus Kenworth Trucks Black Cotton Blend Pullover Hoodie with Bug Logo Classic Sweatshirt Casual Wear (US Alpha XX-Large Regular Regular)
- Price
- $41.95
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 7mo ago

PARTsam 2Pcs Straight Down Watermelon Light Under Glow Frame Brackets Clamp-On Mount No Drilling Required Stainless Steel Universal for Semi-Trucks Trucks Pickup
- Price
- $48.90
- Rating
- 4.9/5
- Reviews
- 23
- Age
- 10mo ago

Partsam 1Pcs Radius-Style 14 Front Air Cleaner Light Bar with 3Pcs Glass Watermelon Lights Stainless Steel Bracket Compatible with Peterbilt Kenworth Freightliner Trucks Clear Lens
- Price
- $118.75
- Rating
- 3.9/5
- Reviews
- 15
- Age
- 11mo ago

2 Pack Cab Door Seal Edge Strip Compatible with Kenworth T600 T800 W900 Replace K207-482 Weather Stripping Rubber Seal for Stationary Door Fram
- Price
- $69.87
- Rating
- 4.5/5
- Reviews
- 9
- Age
- 1y ago

FV 2-Pack Interior Sun Visor Mounting Clips Gray Bone Compatible with Select Peterbilt Kenworth Heavy Duty Trucks Replaces S16-1023-661
- Price
- $25.91
- Rating
- 4.8/5
- Reviews
- 60
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 24% of clicks, no more. An open shelf where new products get seen.
Brands
53 falling
Sellers
94
Est. top-5 brand share
36%
Top 20: 72%
Est. top-5 click share
24%
Top 20: 52%
Open market
60%
- WANBAOEBKE10%
- Partsam10%
- Floridas Finest Custom Works7%
- Kenworth5%
- GG Grand General5%
- United Pacific4%
Demand
Kenworth search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.8×
Search terms
Top Kenworth search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- kenworth w900 accessories78K/yr
- kenworth t800 accessories65K/yr
- kenworth50K/yr
- kenworth t660 accessories26K/yr
- kenworth t80020K/yr
- kenworth accessories15K/yr
- kenworth w90017K/yr
- kenworth t600 accessories11K/yr
- kenworth t66010K/yr
- kenworth t6008K/yr
Reviews and returns
What reviews say buyers love and hate about Kenworth
We read the reviews and the return reasons for every product selling here.
“Low quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kenworth questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









