Is kawasaki air filter profitable to sell on Amazon United States?

The niche generates $343K/yr across 20 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is +42.4%. Flapen's verdict: Worth a look (59/100).

How competitive is the kawasaki air filter niche?

14 brands and 52 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 75% of demand.

What do buyers complain about in kawasaki air filter?

Top complaints mined from reviews: Filtration, Size-Overall, Value For Money. The return rate is 0.4%.

When does demand for kawasaki air filter peak?

Demand peaks in Mar–Apr–May–Jun; the busiest month runs 6.7× the quietest.

What does it cost to enter the kawasaki air filter niche?

Listings span $8.11–$197.91; the average listing price is $26.06 (sweet spot $15–$100). The average incumbent carries 855 reviews — the moat a new listing must climb.

kawasaki air filter

Worth a look

Shows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Avg price

Incredible$26.06

avg listing price — sweet spot $15–$100

Conversion

Great11.8%

search→purchase rate — share of searches ending in a sale

Review moat

Good855.05

avg incumbent reviews — the moat a new listing must climb

Growth

Good+42.4%

90-day search growth — must beat 0% to launch

Market size

Good$343K

$343K/yr · 112K searches

Brand share

Good75%

top-5 brand share — brands hold most of the demand

Price range

Okay$8.11–$197.91

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay64%

top-5 click share — leaders hold, buyers still browse

Quality gap

Bad4.8★

avg incumbent rating — lower means beatable quality

According to Flapen's Amazon United States niche tracking, kawasaki air filter is a $343K/yr Amazon United States market (112K searches/yr). The top 5 brands hold 75% of demand. Demand peaks in Mar–Apr–May–Jun. Verdict: Worth a look — 59/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

kawasaki air filter market data

Units sold / yr: 15K–20K; avg 750–1,000/product
Revenue / yr: $391K–$521K; units × avg price
Conversion rate: 11.8%
Avg BSR: #152
Page quality: 0%
Prime: 85%
Sponsored: 85%
Out of stock: 4.8%
Avg brand age: 41 months
Avg seller age: 156 days

Competition & brand share

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

Brands

14 rising

Sellers

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

21%

Emmawin28%
Deflife21%
Hipa12%
karvayna9%
Kawasaki5%
HOODELL4%

Demand & seasonality

Weekly Amazon search volume, last 103 weeks — +42.4% search growth over the last 90 days.

Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 6.7×

Open Trend

Top kawasaki air filter search terms

kawasaki air filter32K/yr +12.3%6.7% conv.
kawasaki fr691v air filter19K/yr +74.8%10.8% conv.
kawasaki fr730v air filter9K/yr +57.7%11.3% conv.
11013-0752 kawasaki air filter9K/yr +33.2%18.3% conv.
kawasaki 11013-0752 air filter7K/yr +79.2%18.6% conv.
fr691v air filter8K/yr +41.3%14.6% conv.
11013-07526K/yr +57.4%14.1% conv.
kawasaki fr651v air filter6K/yr +39.2%13.1% conv.
air filter for kawasaki fr691v3K/yr +49.5%13.5% conv.
kawasaki air filter 11013-07523K/yr +42.3%15.5% conv.

All search terms

Top kawasaki air filter products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 20 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

11013-0752 Air Filter for Kawasaki FR651V FR691V FR730V FS481V FS541V FS600V FS651 Part

Deflife$10.254.6★1,186 rev

Emmawin 2 Pack FR691V Air Filter for Kawasaki FR651V FR730V FS481V FS541V FS600V FS651V FS691V FS730V Engine Replace 11013-7046 Pre Cleaner 11013-0726 Air Filter

Emmawin$12.624.8★529 rev

Emmawin 11013-0752 Air Filter FR691V Air Filter for Kawasaki FR651V FR730V FS481V FS541V FS600V FS651V FS691V FS730V 4 Stroke Engine Include 11013-7046 Pre Cleaner

Emmawin$8.324.8★620 rev

Hipa 11013-0752 FR691V Air Filter for Kawasaki FR730V FR651V FS730V FS600V FS481V FS651V Replace 11013-0726 11013-7049 11013-7047 with 11013-7046 Pre Filter

Hipa$12.704.8★1,280 rev

2 Pack 11013-0752 Air Filter for Kawasaki FR691V FR651V FR730V FS481V FS541V FS600V FS651V FS691V FS730V 11013-0813 11013-7049 11013-0726 11013-7047 KM-11013-0752 John Deere MIU12555 X350 X300 X320

karvayna$15.924.7★210 rev

Newest

by launch date

Karvayna FR691V Tune Up Kit for Kawasaki 11013-0752 Air Filter FR651V FR730V FS481V FS541V FS600V FS651V FS691V FS730V Engine Lawn Mower 11013-0813 FR691V Oil Filter 49065-7007 Oil Change Kit

karvayna$17.59111 rev

6mo ago

4 Pack 11013-0752 Air Filter for Kawasaki FR691V FR730V with 11013-7046 Pre Filter Fit for FR651V FS481V FS541V FS600V FS651V FS691V FS730V Engine Air Filter Replace 11013-7047 11013-0726 11013-7049

TidiRob$21.1934 rev

6mo ago

Hipa 11013-0752 Air Filter Compatible with Kawasaki FR691V FR651V FR730V Engine on Gravely Hus-qvarna Ariens Bad Boy Cub Cadet Toro Zero Turn Mower

Hipa$19.3518 rev

8mo ago

FHSJXR 6 Packs 11013-0752 Air Filter for Kawasaki FR691V FR651V FR730V FS481V FS541V FS600V FS651V FS691V FS730V 4-Cycle Engine with 11013-7046 Pre Filter Replace 11013-0726 11013-7047 11013-7049

FHSJXR$27.8338 rev

1y ago

2 Pack 11013-0752 Air Filter for Kawasaki FR691V FR651V FR730V FS481V FS541V FS600V FS651V FS691V FS730V 11013-0813 11013-7049 11013-0726 11013-7047 KM-11013-0752 John Deere MIU12555 X350 X300 X320

karvayna$15.92210 rev

1y ago

What buyers say about kawasaki air filter

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall31%

“Better fit”

Filtration16%

“Great filters”

Quality-Overall15%

“Great build quality”

Value For Money13%

“Decent price”

Advertised Vs Actual Product8%

“Just as advertised”

Assembly/Installation5%

“Easy install”

Efficiency2%

“It worked perfectly with the application I ordered for my mower”

Maintenance And Repair1%

“Product helps with the maintenance of the unit”

Ease Of Use1%

“Convenient”

Correct Contents1%

“The parts fit accurately”

What buyers complain about

Filtration22%

“These filters are complete garbage”

Size-Overall12%

“Poor fit”

Value For Money5%

“without the high price”

Advertised Vs Actual Product5%

“would give a higher review if I actually received two of these as advertised instead of only one”

Compatibility-Overall3%

“Had to make a modification to fit cub cadet zt250”

Ethical Trade/Fair Trade3%

“This is a scam”

Quality-Overall3%

“Everything felt like decent quality—not quite OEM”

Durability2%

“it cracked after a few weeks”

Jamming/Clogging2%

“clogged with dust in about 3 hours use”

Material Quality2%

“Even the plastic is a little less heavy duty”

Top return reasons

Size-Overall40%

Filtration22%

Compatibility-Overall14%

Advertised Vs Actual Product5%

Value For Money4%

Defective Material/Parts4%

Connectivity-Overall3%

Shape/Style2%

Motor Issues1%

Adhesion/Stickiness1%

Common questions

Is kawasaki air filter profitable to sell on Amazon United States?: The niche generates $343K/yr across 20 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is +42.4%. Flapen's verdict: Worth a look (59/100).
How competitive is the kawasaki air filter niche?: 14 brands and 52 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 75% of demand.
What do buyers complain about in kawasaki air filter?: Top complaints mined from reviews: Filtration, Size-Overall, Value For Money. The return rate is 0.4%.
When does demand for kawasaki air filter peak?: Demand peaks in Mar–Apr–May–Jun; the busiest month runs 6.7× the quietest.
What does it cost to enter the kawasaki air filter niche?: Listings span $8.11–$197.91; the average listing price is $26.06 (sweet spot $15–$100). The average incumbent carries 855 reviews — the moat a new listing must climb.