jeep tj
Worth a lookShows a fragmented shelf (top 5 take 22% of clicks), but weak search conversion (0.4%) keeps it on the watch list.
Competition
Great22%top-5 click share — an open shelf
Brand share
Great42%top-5 brand share — no brand owns this niche
Avg price
Great$66.70avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Returns
Okay3.4%return rate — above 5% kills the launch gate
Review moat
Okay2,190.79avg incumbent reviews — the moat a new listing must climb
Market size
Okay$209K$209K/yr · 803K searches
Growth
Okay+7.4%90-day search growth — must beat 0% to launch
Price range
Bad$7.87–$537.69cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, jeep tj is a $209K/yr Amazon United States market (803K searches/yr). The top 5 brands hold 42% of demand. Verdict: Worth a look — 54/100.
Data updated Jul 9, 2026 · scored weekly · How we score niches
jeep tj market data
- Units sold / yr
- 5K–6K
- avg 0–100/product
- Revenue / yr
- $334K–$400K
- units × avg price
- Conversion rate
- 0.4%
- Avg BSR
- #689
- Page quality
- 0%
- Prime
- 90%
- Sponsored
- 91%
- Out of stock
- 1.9%
- Avg brand age
- 48 months
- Avg seller age
- 156 days
Competition & brand share
Clicks spread well past the top 5 (22% combined) — an open shelf where new products get seen.Brands
65 falling
Sellers
136
Top-5 brand share
42%
Top 20: 75%
Top-5 click share
22%
Top 20: 54%
Open market
55%
- Hooke Road14%
- JeCar9%
- Rough Country8%
- YOCTM5%
- JOYTUTUS5%
- Huidnnas3%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +7.4% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.3×
Top jeep tj search terms
- jeep tj160K/yr
- jeep tj accessories155K/yr
- jeep wrangler tj accessories53K/yr
- 1997 jeep wrangler tj accessories36K/yr
- jeep wrangler tj28K/yr
- 2002 jeep wrangler tj accessories23K/yr
- 1998 jeep wrangler tj accessories20K/yr
- 2000 jeep wrangler accessories19K/yr
- 2006 jeep wrangler accessories18K/yr
- 2003 jeep wrangler tj accessories18K/yr
Top jeep tj products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
JeCar TJ Phone Holder Upgrade Dash Cellphone Mount with Storage Tray Interior Accessories Compatible with Jeep Wrangler TJ 1997-2006
JeCar$29.094.4★255 rev

TJ Co-pilot Passenger Grab Bar Storage Tray Organizer Box for 1997-2006 Jeep Wrangler TJ SE Sport Sahara Rubicon Sport Utility Black Interior Parts Accessories
YOCTM$17.334.5★197 rev

JOYTUTUS Wrangler Mirrors Doors Off Compatible with Wrangler TJ JK & Unlimited Wrangler JK Side Mirrors for Wrangler 1997-2018 Wider View No Vibrate & Wobble (Patented) Does Not Fit on Doors
JOYTUTUS$66.584.4★1,770 rev

Rough Country N3 Steering Stabilizer for Jeep TJ YJ XJ ZJ & GM - 8731730
Rough Country$40.084.7★6,178 rev

Huidnnas Floor Mats for Jeep Wrangler TJ 1997-2006 TPE All Weather Floor Liners Front Row 2PCS Waterproof Rubber Car Mats for Wrangler TJ Accessories Black
Huidnnas$61.724.7★164 rev
Newest
by launch date
XQTMYHAL TJ Phone Mount for 1997-2006 Jeep Wrangler TJ Dashboard Cell Phone Holder with Storage Tray Interior Accessories
XQTMYHAL$28.0213 rev

LIUQING for Jeep TJ Phone Holder Upgraded Phone Mount for 1997-2006 Jeep Wrangler TJ Accessories Dash Storage Tray Cellphone Mount
LIUQING$27.8914 rev

Car Radio for Dodge RAM 2002 2003 2004 2005 2006 for Jeep Wrangler 2003 2004 2005 2006 Jeep Grand Cherokee 1999-2004 CarPlay Upgrade Stereo Replacement Touchscreen Bluetooth WiFi with Backup Camera
KiriNavi$168.6037 rev

omoZone 4Pcs Dashboard Air Duct Vent AC Heater Louver Outlet Grille Compatible with 1997-2006 Jeep Wrangler TJ 1997-2001 Cherokee Replaces 5FS10DX9 5DP55TAZ 5FS10LAZAB
omoZone$32.1974 rev

TOPINSTALL Stylish AC Knobs Compatible with 1999-2006 Jeep Wrangler Accessories 3PCS A/C Climate Control Switch Button Heater Blower Temperature Fan Speed System Replacement 05011218AC 5011218AC
TOPINSTALL$19.48141 rev
Trending
90-day click momentum
Hooke Road TJ Tube Half Doors for 1997-2006 Jeep Wrangler TJ Off-Road Tubular Trail Doors with OE-Style Latches Open-Air Summer Driving - 2PCS
Hooke Road$183.144.0★

XQTMYHAL TJ Phone Mount for 1997-2006 Jeep Wrangler TJ Dashboard Cell Phone Holder with Storage Tray Interior Accessories
XQTMYHAL$28.024.2★

LIUQING for Jeep TJ Phone Holder Upgraded Phone Mount for 1997-2006 Jeep Wrangler TJ Accessories Dash Storage Tray Cellphone Mount
LIUQING$27.894.2★

Car Radio for Dodge RAM 2002 2003 2004 2005 2006 for Jeep Wrangler 2003 2004 2005 2006 Jeep Grand Cherokee 1999-2004 CarPlay Upgrade Stereo Replacement Touchscreen Bluetooth WiFi with Backup Camera
KiriNavi$168.603.1★

Huidnnas Floor Mats for Jeep Wrangler TJ 1997-2006 TPE All Weather Floor Liners Front Row 2PCS Waterproof Rubber Car Mats for Wrangler TJ Accessories Black
Huidnnas$61.724.7★
What buyers say about jeep tj
What buyers praise and complain about, mined from review topics.What buyers love
“It fits securely”
“Great quality lights”
“Easy install”
“Worth it”
“Super bright”
“Does the job”
“Great charger”
“Does it job”
“Super durable”
“Seem to be nice sturdy mats”
What buyers complain about
“DON'T FIT”
“Low Quality”
“fell apart”
“Bad chemical smell”
“Vehicle compatibility very very incorrect”
“Stopped working”
“These mirrors are not worth the time it takes to install them”
“A few of the bolt holes dont line up”
“a little too expensive in comparison to others”
“Not strong”
Top return reasons
Common questions
- Is jeep tj profitable to sell on Amazon United States?
- The niche generates $209K/yr across 105 tracked products. 3 of 11 products launched in the last 360 days are still selling. 90-day search growth is +7.4%. Flapen's verdict: Worth a look (54/100).
- How competitive is the jeep tj niche?
- 65 brands and 136 sellers compete. The top 5 products take 22% of clicks and top 5 brands hold 42% of demand.
- What do buyers complain about in jeep tj?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Durability. The return rate is 3.4%.
- When does demand for jeep tj peak?
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- What does it cost to enter the jeep tj niche?
- Listings span $7.87–$537.69; the average listing price is $66.70 (sweet spot $15–$100). The average incumbent carries 2,191 reviews — the moat a new listing must climb.