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Insta 360 Helmet Mount

Fail

Demand is soft, at -30.5% this quarter, so Insta 360 Helmet Mount is a Fail.

Flapen Score
43
43 / 100
Ranks 5,360 of 7,287 Automotive niches · −6 vs the category median of 49
Market size
$70K/yr88K searches / yr
90-day growth
-30.5%search demand this quarter
Competition
61%top-5 click share · 12 brands · 24 sellers

Flapen Score

Insta 360 Helmet Mount against its category

The dotted line is the Automotive average. Past it, Insta 360 Helmet Mount is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Insta 360 Helmet Mount market on Amazon at a glance

Shoppers on Amazon United States searched for Insta 360 Helmet Mount 88K times last year and spent an estimated $70K. The top 5 brands take 83% of clicks. Demand peaks in Jan–Feb–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 3.5% of those searches ended in a purchase.

Shoppers searched for this 88K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -30.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $70K a year.

Searches, last 12 months
88K
Growth, 90 days vs prior 90
-30.5%
Conversion, latest week
3.5%
Market size, estimated
$70Ka year
Peak month
December3.6× the quietest month
Top search term
insta 360 helmet mount30K searches a year

02 · Price

A sale here is worth $22.58.

Listings sell for $22.58 on average, from $13.22 to $36.32. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $22.58 that is $2K to $6K a year per listing.

Average price
$22.58inside the $15 to $100 sweet spot
Price range
$13.22–$36.32
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$2K–$6K
Returns
3.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.7% of listings are out of stock. The average listing ranks #434 within Protective Gear. It carries 250 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
100%
Out of stock, average day
2.7%
Average rank
#434in Protective Gear
Average rating
4.36 starsAmazon United States average 4.42 stars
Average reviews
250per listing
Listings tracked
18

04 · Newcomers

1 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
1Amazon's first-year sales bar
Average brand age
30 months

Products

Top Insta 360 Helmet Mount products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 falling

Sellers

24

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

13%

  • Brand 147%
  • Brand 215%
  • Brand 39%
  • Brand 46%
  • Brand 55%
  • Brand 64%
  • Open — no brand owns it (6 brands, 13%)

Demand

Insta 360 Helmet Mount search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Prime Day '25Holiday '25Spike '26FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 3.6×

Search terms

Top Insta 360 Helmet Mount search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • insta 360 helmet mount30K/yr
  • insta360 helmet mount22K/yr
  • insta 360 go 3s helmet mount10K/yr
  • insta360 go 3s helmet mount6K/yr
  • insta 360 x5 helmet mount8K/yr
  • insta360 x5 helmet mount6K/yr
  • insta360 helmet mount kit2K/yr
  • insta 360 x4 helmet mount4K/yr

Reviews and returns

What reviews say buyers love and hate about Insta 360 Helmet Mount

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Mounting”
17%of negative reviews mention “Adhesion/Stickiness”
3.1%of orders come back
“Not very sticky”
A buyer, on “Adhesion/Stickiness”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Insta 360 Helmet Mount questions

Answered from the same tracked data.