Hyundai Santa Fe Floor Mats
FailShoppers spend an estimated $66K a year here, so Hyundai Santa Fe Floor Mats is a Fail.
- Flapen Score
- 36 / 100Ranks 6,608 of 7,287 Automotive niches · −13 vs the category median of 4936
- Market size
- $66K/yr29K searches / yr
- 90-day growth
- +0.6%search demand this quarter
- Competition
- 52%top-5 click share · 21 brands · 31 sellers
Flapen Score
Hyundai Santa Fe Floor Mats against its category
The dotted line is the Automotive average. Past it, Hyundai Santa Fe Floor Mats is stronger. Inside it, weaker.
Market
The Hyundai Santa Fe Floor Mats market on Amazon at a glance
Shoppers on Amazon United States searched for Hyundai Santa Fe Floor Mats 29K times last year and spent an estimated $66K. The top 5 brands take 59% of clicks. Flapen scores it 36 out of 100, a Fail.
01 · Demand
An estimated 2.0% of those searches ended in a purchase.
Shoppers searched for this 29K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved +0.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $66K a year.
- Searches, last 12 months
- 29K
- Growth, 90 days vs prior 90
- +0.6%
- Conversion, latest week
- 2.0%
- Market size, estimated
- $66Ka year
- Peak month
- August1.3× the quietest month
- Top search term
- 2026 hyundai santa fe floor mats6K searches a year
02 · Price
A sale here is worth $112.40.
Listings sell for $112.40 on average, from $31.60 to $206.08. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $112.40 that is $0 to $11K a year per listing.
- Average price
- $112.40above the $15 to $100 sweet spot
- Price range
- $31.60–$206.08
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$11K
- Returns
- 4.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #448 within Floor Mats & Cargo Liners. It carries 6,004 reviews at 4.61 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 96%
- Out of stock, average day
- 4.5%
- Average rank
- #448in Floor Mats & Cargo Liners
- Average rating
- 4.61 starsAmazon United States average 4.42 stars
- Average reviews
- 6,004per listing
- Listings tracked
- 25
04 · Newcomers
1 of last year's 11 launches cleared the first-year sales bar.
11 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 11
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Hyundai Santa Fe Floor Mats products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.
Brands
21 falling
Sellers
31
Top-5 brand share
59%
Top 20: 99%
Top-5 click share
52%
Top 20: 94%
Open market
36%
- Brand 124%
- Brand 213%
- Brand 39%
- Brand 48%
- Brand 55%
- Brand 64%
Demand
Hyundai Santa Fe Floor Mats search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Hyundai Santa Fe Floor Mats search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- 2026 hyundai santa fe floor mats6K/yr
- hyundai santa fe floor mats9K/yr
- 2023 hyundai santa fe floor mats9K/yr
- 2025 hyundai santa fe floor mats6K/yr
Reviews and returns
What reviews say buyers love and hate about Hyundai Santa Fe Floor Mats
We read the reviews and the return reasons for every product selling here.
“way too big”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hyundai Santa Fe Floor Mats questions
Answered from the same tracked data.