- Flapen Score
- 43 / 100Ranks 5,360 of 7,287 Automotive niches · −6 vs the category median of 4943
- Market size
- $1.5M/yr284K searches / yr
- 90-day growth
- +2.6%search demand this quarter
- Competition
- 93%top-5 click share · 4 brands · 47 sellers
Flapen Score
Hushmat against its category
The dotted line is the Automotive average. Past it, Hushmat is stronger. Inside it, weaker.
Market
The Hushmat market on Amazon at a glance
Shoppers on Amazon United States searched for Hushmat 284K times last year and spent an estimated $1.5M. All 4 brands take every click. Demand peaks in Jan–Feb–Mar–Apr–May–Jun. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 6.7% of those searches ended in a purchase.
Shoppers searched for this 284K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.7% of those searches ended in a purchase. Searches in the last 90 days moved +2.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.5M a year.
- Searches, last 12 months
- 284K
- Growth, 90 days vs prior 90
- +2.6%
- Conversion, latest week
- 6.7%
- Market size, estimated
- $1.5Ma year
- Peak month
- May10.7× the quietest month
- Top search term
- kilmat67K searches a year
02 · Price
A sale here is worth $81.20.
Listings sell for $81.20 on average, from $29.82 to $226.13. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 2,000 to 2,500 of them. At $81.20 that is $162K to $203K a year per listing.
- Average price
- $81.20inside the $15 to $100 sweet spot
- Price range
- $29.82–$226.13
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 2,000–2,500
- Revenue per listing a year
- $162K–$203K
- Returns
- 1.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #35 within Body & Trim. It carries 16,116 reviews at 4.69 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 100%
- Out of stock, average day
- 1.5%
- Average rank
- #35in Body & Trim
- Average rating
- 4.69 starsAmazon United States average 4.42 stars
- Average reviews
- 16,116per listing
- Listings tracked
- 7
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 52 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 52 months
Products
Top Hushmat products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 9, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
KILMAT 80 Mil (2 mm) 36 Sqft (3.4 Sqm) Car Sound Deadening Mat Alubutyl Automotive Sound Deadener Audio Noise Insulation and Dampening
- Price
- $71.56
- Rating
- 4.8/5
- Reviews
- 26,299
- Age
- 8y ago

KILMAT 50 mil 50 sqft Car Sound Deadening Mat Butyl Automotive Sound Deadener Audio Noise Insulation and dampening
- Price
- $69.90
- Rating
- 4.8/5
- Reviews
- 26,299
- Age
- 8y ago

KILMAT 80 mil 18 sqft Car Sound Deadening Mat Butyl Automotive Sound Deadener Audio Noise Insulation and dampening
- Price
- $39.92
- Rating
- 4.8/5
- Reviews
- 26,299
- Age
- 6y ago

Butyl Sound Deadening 80mil 36sqft Sound Deadening Mat Car Sound Deadening Material Sound Deadening for Cars Automotive Sound Deadening Material Noise Insulation & Vibration Dampening Material (33pcs)
- Price
- $51.63
- Rating
- 4.6/5
- Reviews
- 366
- Age
- 1y ago

Noico Pro 80 mil 10 sqft Car Sound Deadening Mat Butyl Automotive Sound Deadener Audio Noise Insulation and Dampening
- Price
- $29.82
- Rating
- 4.7/5
- Reviews
- 16,717
- Age
- 9y ago
Trending
estimated 90-day click momentum
KILMAT 80 mil 18 sqft Car Sound Deadening Mat Butyl Automotive Sound Deadener Audio Noise Insulation and dampening
- Price
- $39.92
- Rating
- 4.8/5
- Reviews
- 26,299
- Age
- 6y ago

Noico Pro 80 mil 10 sqft Car Sound Deadening Mat Butyl Automotive Sound Deadener Audio Noise Insulation and Dampening
- Price
- $29.82
- Rating
- 4.7/5
- Reviews
- 16,717
- Age
- 9y ago

HushMat Bulk Kit Automotive Sound Deadening and Thermal Insulation Solution for All Vehicles (58.1 Sq Ft Black Foil)
- Price
- $226.13
- Rating
- 4.4/5
- Reviews
- 117
- Age
- 16y ago

Butyl Sound Deadening 80mil 36sqft Sound Deadening Mat Car Sound Deadening Material Sound Deadening for Cars Automotive Sound Deadening Material Noise Insulation & Vibration Dampening Material (33pcs)
- Price
- $51.63
- Rating
- 4.6/5
- Reviews
- 366
- Age
- 1y ago

KILMAT 50 mil 50 sqft Car Sound Deadening Mat Butyl Automotive Sound Deadener Audio Noise Insulation and dampening
- Price
- $69.90
- Rating
- 4.8/5
- Reviews
- 26,299
- Age
- 8y ago
Newest
by launch date
Butyl Sound Deadening 80mil 36sqft Sound Deadening Mat Car Sound Deadening Material Sound Deadening for Cars Automotive Sound Deadening Material Noise Insulation & Vibration Dampening Material (33pcs)
- Price
- $51.63
- Rating
- 4.6/5
- Reviews
- 366
- Age
- 1y ago

KILMAT 80 mil 18 sqft Car Sound Deadening Mat Butyl Automotive Sound Deadener Audio Noise Insulation and dampening
- Price
- $39.92
- Rating
- 4.8/5
- Reviews
- 26,299
- Age
- 6y ago

KILMAT 80 Mil (2 mm) 36 Sqft (3.4 Sqm) Car Sound Deadening Mat Alubutyl Automotive Sound Deadener Audio Noise Insulation and Dampening
- Price
- $71.56
- Rating
- 4.8/5
- Reviews
- 26,299
- Age
- 8y ago

KILMAT 50 mil 50 sqft Car Sound Deadening Mat Butyl Automotive Sound Deadener Audio Noise Insulation and dampening
- Price
- $69.90
- Rating
- 4.8/5
- Reviews
- 26,299
- Age
- 8y ago

Noico Pro 80 mil 10 sqft Car Sound Deadening Mat Butyl Automotive Sound Deadener Audio Noise Insulation and Dampening
- Price
- $29.82
- Rating
- 4.7/5
- Reviews
- 16,717
- Age
- 9y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 93% of clicks. A locked shelf that new listings rarely crack.
Brands
4 flat
Sellers
47
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
93%
Top 20: 100%
Open market
0%
- KILMAT82%
- Noico Solutions8%
- CUKWUYBY6%
- HushMat4%
Demand
Hushmat search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Mar, Apr, May, Jun · busiest ÷ quietest = 10.7×
Search terms
Top Hushmat search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- kilmat67K/yr
- kilmat sound deadener57K/yr
- killmatt sound deadening25K/yr
- killmat23K/yr
- noico sound deadening16K/yr
- kilmat 80 mil15K/yr
- kilmat-deadening-automotive-insulation-dampening9K/yr
- kill mat sound deadening12K/yr
- hushmat10K/yr
- kill mat8K/yr
Reviews and returns
What reviews say buyers love and hate about Hushmat
We read the reviews and the return reasons for every product selling here.
“Horrible smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hushmat questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









