Is honda pilot sun shade for windshield profitable to sell on Amazon United States?

The niche generates $34K/yr across 18 tracked products. 3 of 9 products launched in the last 360 days are still selling. 90-day search growth is +166.1%. Flapen's verdict: Worth a look (51/100).

How competitive is the honda pilot sun shade for windshield niche?

15 brands and 17 sellers compete. The top 5 products take 71% of clicks and top 5 brands hold 77% of demand.

What do buyers complain about in honda pilot sun shade for windshield?

Top complaints mined from reviews: Size-Overall, Durability, Value For Money. The return rate is 6.3% — above our launch gate.

When does demand for honda pilot sun shade for windshield peak?

Demand peaks in Jun–Jul–Aug; the busiest month runs 13.7× the quietest.

What does it cost to enter the honda pilot sun shade for windshield niche?

Listings span $14.82–$55.45; the average listing price is $25.20 (sweet spot $15–$100). The average incumbent carries 11,170 reviews — the moat a new listing must climb.

honda pilot sun shade for windshield

Worth a look

Shows demand growing +166.1% this quarter, but a small market ($34K/yr) keeps it on the watch list.

Growth

Incredible+166.1%

90-day search growth — must beat 0% to launch

Avg price

Incredible$25.20

avg listing price — sweet spot $15–$100

Price range

Incredible$14.82–$55.45

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great7.2%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Brand share

Okay77%

top-5 brand share — brands hold most of the demand

Competition

Bad71%

top-5 click share — a locked-up shelf

Review moat

Bad11,170.22

avg incumbent reviews — the moat a new listing must climb

Returns

Bad6.3%

return rate — above 5% kills the launch gate

Market size

Bad$34K

$34K/yr · 19K searches

Signals Trending High Returns

According to Flapen's Amazon United States niche tracking, honda pilot sun shade for windshield is a $34K/yr Amazon United States market (19K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Jun–Jul–Aug. Verdict: Worth a look — 51/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

honda pilot sun shade for windshield market data

Units sold / yr: 1K–1K; avg 0–100/product
Revenue / yr: $25K–$32K; units × avg price
Conversion rate: 7.2%
Avg BSR: #83
Page quality: 0%
Prime: 100%
Sponsored: 94%
Out of stock: 5.1%
Avg brand age: 33 months
Avg seller age: 250 days

Competition & brand share

The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.

Brands

15 flat

Sellers

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

18%

EcoNour30%
ZOIBV21%
KUST12%
DooGooCoo10%
Autovir4%
Pigenius4%

Demand & seasonality

Weekly Amazon search volume, last 96 weeks — +166.1% search growth over the last 90 days.

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 13.7×

Open Trend

Top honda pilot sun shade for windshield search terms

honda pilot sun shade for windshield7K/yr +350.0%6.9% conv.
honda pilot window shade4K/yr +103.5%4.3% conv.
2025 honda pilot sunshade5K/yr +80.7%5.0% conv.
honda pilot windshield sun shade2K/yr +159.8%5.6% conv.

All search terms

Top honda pilot sun shade for windshield products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 18 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

EcoNour Windshield Sunshade Compatible for Honda Pilot 2016-2024 2025 2026 Sun Visor for Front Windshield & Window Sun Shade Cover UV Heat Blocker & Protector Car Accessories

EcoNour$19.214.4★121,611 rev

Windshield Sun Shade for Honda Pilot 2016-2025 2026 Windshield Sunshade 4-Layers Sun Visor Window Shade Custom for Pilot EX-L Special Edition Elite Black Edition Touring Blocks UV Rays Car Accessories

ZOIBV$19.574.5★5,280 rev

KUST Windshield Sun Shade for 2016-2025 2026 Honda Pilot SUV Accessories Window Sunshade Sun Visor Protector Foldable Blocks UV Rays Keep Your Car Cooler

KUST$18.854.5★29,321 rev

[2026 Upgraded] DooGooCoo Windshield Sun Shade Umbrella for Honda Pilot 2015-2025 2026 [100% Sunlight Blocked Cooling Ice Crystal] Sunshade for Car Windshield for Pilot Sun Shade Custom Fit Pilot.

DooGooCoo$44.254.2★31 rev

Autovir Windshield Sun Shade Fit for 2016-2024 2025 2026 Honda Pilot Sunshade Front Car Window Shades Sun Visor Blocks UV Rays & Heat Car Accessories

Autovir$15.764.7★52 rev

Newest

by launch date

[2026 Upgraded] DooGooCoo Windshield Sun Shade Umbrella for Honda Pilot 2015-2025 2026 [100% Sunlight Blocked Cooling Ice Crystal] Sunshade for Car Windshield for Pilot Sun Shade Custom Fit Pilot.

DooGooCoo$44.2531 rev

3mo ago

Autovir Windshield Sun Shade Fit for 2016-2024 2025 2026 Honda Pilot Sunshade Front Car Window Shades Sun Visor Blocks UV Rays & Heat Car Accessories

Autovir$15.7652 rev

3mo ago

KUST Sun Shade Umbrella for Honda Pilot 2016-2025 2026 | Custom Fit Windshield Sunshade | Foldable Sunshade with Bendable Handle | Blocks Heat & UV Scratch Resistant Keep Your Car Cool Sunshield

KUST$25.8316,611 rev

4mo ago

[2026 Upgraded] DooGooCoo Windshield Sun Shade for Honda Pilot 2016-2025 2026 [Cooling Ice-Crystal 100% Sun Block ] Sun Shade for Car Windshield for Honda Pilot Sunshade Custom Fit for Pilot.

DooGooCoo$36.3651 rev

5mo ago

for Honda Pilot Sun Shade Windshield Cover - Custom Fit Pilot Accessories 2016-2025 2026 Sunshade Foldable UV Protection & Heat Shield Sun Visor Accessories

GLSBRCAO$15.78348 rev

5mo ago

What buyers say about honda pilot sun shade for windshield

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall22%

“Fit perfect”

Sun Shade/Wind Shield14%

“it does great to keep the sun out”

Ease Of Use13%

“Ease of use”

Quality-Overall10%

“The build quality feels solid”

Assembly/Installation4%

“Good quality and easy to install”

Material Quality3%

“The material feels durable”

Heating3%

“And it keeps the heat”

Value For Money3%

“Worth it”

Design-Overall3%

“I love the compact design when it is folded up so I can place it in the driver door”

Advertised Vs Actual Product2%

“as advertised”

What buyers complain about

Size-Overall22%

“Didn't fit”

Durability8%

“Durability could be better”

Value For Money5%

“Overpriced”

Quality-Overall5%

“Poor quality control”

Compatibility-Overall5%

“DOES NOT FIT HONDA PILOT 2026”

Ease Of Use4%

“A little awkward to open”

Advertised Vs Actual Product4%

“Not as Advertised”

Sun Protection4%

“These shades are not that great”

Strength3%

“For the price it's pretty flimsy would not purchase again”

Functionality-Overall2%

“Does not work”

Top return reasons

Size-Overall33%

Windshield Issues29%

Compatibility-Overall7%

Sun Protection7%

Defective Material/Parts3%

Ease Of Use3%

Advertised Vs Actual Product3%