Skip to content

Honda Civic Floor Mats

Fail

Demand is soft, at -11.9% this quarter, so Honda Civic Floor Mats is a Fail.

Flapen Score
48
48 / 100
Ranks 3,828 of 7,287 Automotive niches · −1 vs the category median of 49
Market size
$257K/yr212K searches / yr
90-day growth
-11.9%search demand this quarter
Competition
39%top-5 click share · 34 brands · 62 sellers

Flapen Score

Honda Civic Floor Mats against its category

The dotted line is the Automotive average. Past it, Honda Civic Floor Mats is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Honda Civic Floor Mats market on Amazon at a glance

Shoppers on Amazon United States searched for Honda Civic Floor Mats 212K times last year and spent an estimated $257K. The top 5 brands take 52% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 1.7% of those searches ended in a purchase.

Shoppers searched for this 212K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -11.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $257K a year.

Searches, last 12 months
212K
Growth, 90 days vs prior 90
-11.9%
Conversion, latest week
1.7%
Market size, estimated
$257Ka year
Peak month
March1.3× the quietest month
Top search term
honda civic floor mats43K searches a year

02 · Price

A sale here is worth $70.14.

Listings sell for $70.14 on average, from $19.51 to $162.85. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $70.14 that is $0 to $7K a year per listing.

Average price
$70.14inside the $15 to $100 sweet spot
Price range
$19.51–$162.85
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$7K
Returns
3.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #777 within Floor Mats & Cargo Liners. It carries 3,788 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
94%
Out of stock, average day
3.9%
Average rank
#777in Floor Mats & Cargo Liners
Average rating
4.54 starsAmazon United States average 4.42 stars
Average reviews
3,788per listing
Listings tracked
50

04 · Newcomers

6 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
12
Successful launches
6Amazon's first-year sales bar
Average brand age
36 months

Products

Top Honda Civic Floor Mats products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 39% of clicks. An open shelf where new products get seen.

Brands

34 rising

Sellers

62

Top-5 brand share

52%

Top 20: 90%

Top-5 click share

39%

Top 20: 77%

Open market

41%

  • Brand 114%
  • Brand 214%
  • Brand 310%
  • Brand 47%
  • Brand 57%
  • Brand 67%

Demand

Honda Civic Floor Mats search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KPrime Day '24Holiday '24Spike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Honda Civic Floor Mats search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • honda civic floor mats43K/yr
  • honda floor mats25K/yr
  • honda fit floor mats16K/yr
  • 2016 honda civic floor mats12K/yr
  • honda car mats15K/yr
  • 2017 honda civic floor mats12K/yr
  • 2018 honda civic floor mats9K/yr
  • honda civic mats10K/yr
  • 2019 honda civic floor mats9K/yr
  • tapetes para carro honda civic9K/yr

Reviews and returns

What reviews say buyers love and hate about Honda Civic Floor Mats

We read the reviews and the return reasons for every product selling here.

34%of positive reviews mention “Size-Overall”
29%of negative reviews mention “Size-Overall”
3.9%of orders come back
“Do not fit”
A buyer, on “Size-Overall”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Honda Civic Floor Mats questions

Answered from the same tracked data.