Holley Fuel Pump
FailThe top 5 brands take 96% of clicks, so Holley Fuel Pump is a Fail.
- Flapen Score
- 44 / 100Ranks 5,081 of 7,287 Automotive niches · −5 vs the category median of 4944
- Market size
- $132K/yr49K searches / yr
- 90-day growth
- +24.9%search demand this quarter
- Competition
- 70%top-5 click share · 7 brands · 73 sellers
Flapen Score
Holley Fuel Pump against its category
The dotted line is the Automotive average. Past it, Holley Fuel Pump is stronger. Inside it, weaker.
Market
The Holley Fuel Pump market on Amazon at a glance
Shoppers on Amazon United States searched for Holley Fuel Pump 49K times last year and spent an estimated $132K. The top 5 brands take 96% of clicks. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 2.3% of those searches ended in a purchase.
Shoppers searched for this 49K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved +24.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $132K a year.
- Searches, last 12 months
- 49K
- Growth, 90 days vs prior 90
- +24.9%
- Conversion, latest week
- 2.3%
- Market size, estimated
- $132Ka year
- Peak month
- April1.7× the quietest month
- Top search term
- holley fuel pump31K searches a year
02 · Price
A sale here is worth $115.83.
Listings sell for $115.83 on average, from $59.07 to $214.92. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $115.83 that is $0 to $12K a year per listing.
- Average price
- $115.83above the $15 to $100 sweet spot
- Price range
- $59.07–$214.92
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$12K
- Returns
- 3.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
50% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #5,595 within Performance Parts & Accessories. It carries 144 reviews at 3.94 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 50%
- Prime listings
- 88%
- Out of stock, average day
- 2.0%
- Average rank
- #5,595in Performance Parts & Accessories
- Average rating
- 3.94 starsAmazon United States average 4.42 stars
- Average reviews
- 144per listing
- Listings tracked
- 16
04 · Newcomers
0 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 60 months
Products
Top Holley Fuel Pump products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 9, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Holley 12-801-1 97 GPH RED Electric Fuel Pump
- Price
- $187.80
- Rating
- 4.6/5
- Reviews
- 453
- Age
- 20y ago

Holley 12-802-1 110 GPH Blue Electric Fuel Pump With Regulator
- Price
- $209.10
- Rating
- 4.4/5
- Reviews
- 364
- Age
- 20y ago

Holley 12-427 32 GPH Mighty Mite Electric Fuel Pump 4-7 PSI
- Price
- $71.76
- Rating
- 4.2/5
- Reviews
- 648
- Age
- 12y ago

Holley 12-170 100 GPH Universal In-line Electric Fuel Pump
- Price
- $207.34
- Rating
- 4.4/5
- Reviews
- 88
- Age
- 5y ago

RADHLBNIU 97 GPH Electric Fuel Pump Replaces # 12-801-1
- Price
- $62.83
- Rating
- 3.5/5
- Reviews
- 16
- Age
- 1y ago
Trending
estimated 90-day click momentum
CarBole 110 GPH Electric Performance Fuel Pump DC 12V with Mounting Bracket
- Price
- $77.74
- Rating
- 3.6/5
- Reviews
- 26
- Age
- 12mo ago

SPBREW 97 GPH Electric Fuel Pump Barb Fittings Included for Leakproof External Fuel Pump with 3/8 NPSF for Carbureted Street/Strip (Gasoline Only)
- Price
- $59.07
- Rating
- 2.7/5
- Reviews
- 7
- Age
- 7mo ago

RADHLBNIU 97 GPH Electric Fuel Pump Replaces # 12-801-1
- Price
- $62.83
- Rating
- 3.5/5
- Reviews
- 16
- Age
- 1y ago

97 GPH Electric Fuel Pump 7 PSI 3/8 NPT Replaces 12-801-1 (12-801-1 97 GPH)
- Price
- $63.75
- Rating
- 3.0/5
- Reviews
- 12
- Age
- 1y ago

Holley 12-801-1 97 GPH RED Electric Fuel Pump
- Price
- $187.80
- Rating
- 4.6/5
- Reviews
- 453
- Age
- 20y ago
Newest
by launch date
SPBREW 97 GPH Electric Fuel Pump Barb Fittings Included for Leakproof External Fuel Pump with 3/8 NPSF for Carbureted Street/Strip (Gasoline Only)
- Price
- $59.07
- Rating
- 2.7/5
- Reviews
- 7
- Age
- 7mo ago

SPBREW 110 GPH Electric Fuel Pump Barb Fittings Included for Leakproof External Fuel Pump with Universal 3/8 NPSF for Carbureted Street & Strip (Gasoline Only)
- Price
- $67.66
- Rating
- 3.8/5
- Reviews
- 9
- Age
- 10mo ago

CarBole 110 GPH Electric Performance Fuel Pump DC 12V with Mounting Bracket
- Price
- $77.74
- Rating
- 3.6/5
- Reviews
- 26
- Age
- 12mo ago

High-Performance 97 GPH Electric Fuel Pump with Regulator for Model 12-801-1
- Price
- $98.16
- Rating
- 3.4/5
- Reviews
- 4
- Age
- 1y ago

97 GPH Electric Fuel Pump 7 PSI 3/8 NPT Replaces 12-801-1 (12-801-1 97 GPH)
- Price
- $63.75
- Rating
- 3.0/5
- Reviews
- 12
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 70% of clicks. Leaders hold, but buyers still shop past them.
Brands
7 flat
Sellers
73
Est. top-5 brand share
96%
Top 20: 100%
Est. top-5 click share
70%
Top 20: 100%
Open market
2%
- Holley79%
- SPBREW6%
- RADHLBNIU4%
- CarBole4%
- councross3%
- Xyarna2%
- Open — no brand owns it (1 brand, 2%)
Demand
Holley Fuel Pump search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.7×
Search terms
Top Holley Fuel Pump search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- holley fuel pump31K/yr
- holley electric fuel pump10K/yr
- holley red fuel pump7K/yr
- holley blue electric fuel pump2K/yr
Reviews and returns
What reviews say buyers love and hate about Holley Fuel Pump
We read the reviews and the return reasons for every product selling here.
“Bad quality control”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Holley Fuel Pump questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









