Hitch Skid Plate

Shoppers searched for this 68K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -10.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $82K a year.

Searches, last 12 months

68K

Growth, 90 days vs prior 90

-10.7%

Conversion, latest week

1.1%

Market size, estimated

$82Ka year

Top search term

dv8 offroad21K searches a year

Listings sell for $114.01 on average, from $30.14 to $498.48. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $114.01 that is $0 to $11K a year per listing.

Average price

$114.01above the $15 to $100 sweet spot

Price range

$30.14–$498.48

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

$0–$11K

Returns

3.4%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 6.8% of listings are out of stock. The average listing ranks #5,886 within Towing Products & Winches. It carries 56 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

88%

Out of stock, average day

6.8%

Average rank

#5,886in Towing Products & Winches

Average rating

4.39 starsAmazon United States average 4.42 stars

Average reviews

56per listing

Listings tracked

40

12 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

12

Successful launches

2Amazon's first-year sales bar

Average brand age

42 months