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Hh164-32430 Kubota Oil Filter

Fail

The top 5 products take 82% of clicks, so Hh164-32430 Kubota Oil Filter is a Fail.

Flapen Score
48
48 / 100
Ranks 3,828 of 7,287 Automotive niches · −1 vs the category median of 49
Market size
$63K/yr18K searches / yr
90-day growth
+28.2%search demand this quarter
Competition
82%top-5 click share · 8 brands · 14 sellers

Flapen Score

Hh164-32430 Kubota Oil Filter against its category

The dotted line is the Automotive average. Past it, Hh164-32430 Kubota Oil Filter is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hh164-32430 Kubota Oil Filter market on Amazon at a glance

Shoppers on Amazon United States searched for Hh164-32430 Kubota Oil Filter 18K times last year and spent an estimated $63K. The top 5 brands take 94% of clicks. Demand peaks in Mar–Apr. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 9.7% of those searches ended in a purchase.

Shoppers searched for this 18K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.7% of those searches ended in a purchase. Searches in the last 90 days moved +28.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $63K a year.

Searches, last 12 months
18K
Growth, 90 days vs prior 90
+28.2%
Conversion, latest week
9.7%
Market size, estimated
$63Ka year
Peak month
April2.6× the quietest month
Top search term
hh164-3243010K searches a year

02 · Price

A sale here is worth $36.20.

Listings sell for $36.20 on average, from $12.01 to $89.77. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $36.20 that is $4K to $9K a year per listing.

Average price
$36.20inside the $15 to $100 sweet spot
Price range
$12.01–$89.77
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
100–250
Revenue per listing a year
$4K–$9K
Returns
1.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

58% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #2,298 within Filters. It carries 71 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings
58%
Prime listings
67%
Out of stock, average day
0.0%
Average rank
#2,298in Filters
Average rating
4.68 starsAmazon United States average 4.42 stars
Average reviews
71per listing
Listings tracked
12

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
23 months

Products

Top Hh164-32430 Kubota Oil Filter products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 82% of clicks. A locked shelf that new listings rarely crack.

Brands

8 falling

Sellers

14

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

82%

Top 20: 100%

Open market

3%

  • Brand 142%
  • Brand 235%
  • Brand 37%
  • Brand 46%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (2 brands, 3%)

Demand

Hh164-32430 Kubota Oil Filter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

600400Black Friday '24Spike '25Prime Day '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Mar, Apr · busiest ÷ quietest = 2.6×

Search terms

Top Hh164-32430 Kubota Oil Filter search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hh164-3243010K/yr
  • hh164-32430 kubota oil filter6K/yr
  • kubota hh164-324302K/yr

Reviews and returns

What reviews say buyers love and hate about Hh164-32430 Kubota Oil Filter

We read the reviews and the return reasons for every product selling here.

44%of positive reviews mention “Filtration”
63%of negative reviews mention “Filtration”
1.2%of orders come back
“NOT OEM Kubota filter”
A buyer, on “Filtration”63% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

8 topics

NegativePositive

FAQ

Common Hh164-32430 Kubota Oil Filter questions

Answered from the same tracked data.