Heated Blanket for Car

Shoppers searched for this 604K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -74.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $302K a year.

Searches, last 12 months

604K

Growth, 90 days vs prior 90

-74.7%

Conversion, latest week

1.4%

Market size, estimated

$302Ka year

Peak month

December23.8× the quietest month

Top search term

12v heated blanket67K searches a year

Listings sell for $34.68 on average, from $15.61 to $88.93. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $34.68 that is $9K to $17K a year per listing.

Average price

$34.68inside the $15 to $100 sweet spot

Price range

$15.61–$88.93

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

$9K–$17K

Returns

5.4%of orders · Amazon United States median 2.1%

78% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 11.5% of listings are out of stock. The average listing ranks #50 within Electrical Appliances. It carries 2,555 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

97%

Out of stock, average day

11.5%

Average rank

#50in Electrical Appliances

Average rating

4.24 starsAmazon United States average 4.42 stars

Average reviews

2,555per listing

Listings tracked

37

9 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

1Amazon's first-year sales bar

Average brand age

36 months