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Harley Davidson Shirts for Men

Maybe

Products sell for $33.44 on average, inside the sweet spot. But buyers convert on only 0.5% of searches, so Harley Davidson Shirts for Men is a Maybe.

Flapen Score
55
55 / 100
Top 23% of 7,287 Automotive niches · +6 vs the category median of 49
Market size
$265K/yr1.7M searches / yr
90-day growth
+52.9%search demand this quarter
Competition
23%top-5 click share · 19 brands · 25 sellers

Flapen Score

Harley Davidson Shirts for Men against its category

The dotted line is the Automotive average. Past it, Harley Davidson Shirts for Men is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Harley Davidson Shirts for Men market on Amazon at a glance

Shoppers on Amazon United States searched for Harley Davidson Shirts for Men 1.7M times last year and spent an estimated $265K. The top 5 brands take 89% of clicks. Demand peaks in Dec. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 1.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +52.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $265K a year.

Searches, last 12 months
1.7M
Growth, 90 days vs prior 90
+52.9%
Conversion, latest week
0.5%
Market size, estimated
$265Ka year
Peak month
December10.2× the quietest month
Top search term
harley davidson shirts for men982K searches a year

02 · Price

A sale here is worth $33.44.

Listings sell for $33.44 on average, from $14.12 to $58.60. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 0 to 100 of them. At $33.44 that is $0 to $3K a year per listing.

Average price
$33.44inside the $15 to $100 sweet spot
Price range
$14.12–$58.60
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
3.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

78% of listings pay for placement with sponsored ads. 61% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #12,169 within Automotive Enthusiast Merchandise. It carries 1,079 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
61%
Out of stock, average day
5.6%
Average rank
#12,169in Automotive Enthusiast Merchandise
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
1,079per listing
Listings tracked
92

04 · Newcomers

3 of last year's 18 launches cleared the first-year sales bar.

18 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
18
Successful launches
3Amazon's first-year sales bar
Average brand age
47 months

Products

Top Harley Davidson Shirts for Men products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 23% of clicks. An open shelf where new products get seen.

Brands

19 rising

Sellers

25

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

23%

Top 20: 51%

Open market

10%

  • Brand 179%
  • Brand 23%
  • Brand 33%
  • Brand 42%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (13 brands, 10%)

Demand

Harley Davidson Shirts for Men search demand

Weekly searches over the year, seasonality beneath. Pick a range.

450K350KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 10.2×

Search terms

Top Harley Davidson Shirts for Men search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • harley davidson shirts for men982K/yr
  • harley davidson shirt115K/yr
  • mens harley davidson shirts71K/yr
  • harley davidson shirts72K/yr
  • harley davidson t shirts for men35K/yr
  • harley shirts for men40K/yr
  • harley davidson sunglasses for men35K/yr
  • harley davidson t shirt32K/yr
  • harley davidson clothes48K/yr
  • harley shirt23K/yr

Reviews and returns

What reviews say buyers love and hate about Harley Davidson Shirts for Men

We read the reviews and the return reasons for every product selling here.

36%of positive reviews mention “Size-Overall”
38%of negative reviews mention “Size-Overall”
3.3%of orders come back
“Some are short”
A buyer, on “Size-Overall”38% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Harley Davidson Shirts for Men questions

Answered from the same tracked data.