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Group 65 Battery

Fail

Buyers convert on only 0.5% of searches, so Group 65 Battery is a Fail.

Flapen Score
33
33 / 100
Ranks 6,891 of 7,287 Automotive niches · −16 vs the category median of 49
Market size
$122K/yr114K searches / yr
90-day growth
-19.1%search demand this quarter
Competition
60%top-5 click share · 12 brands · 44 sellers

Flapen Score

Group 65 Battery against its category

The dotted line is the Automotive average. Past it, Group 65 Battery is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Group 65 Battery market on Amazon at a glance

Shoppers on Amazon United States searched for Group 65 Battery 114K times last year and spent an estimated $122K. The top 5 brands take 80% of clicks. Flapen scores it 33 out of 100, a Fail.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 114K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -19.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $122K a year.

Searches, last 12 months
114K
Growth, 90 days vs prior 90
-19.1%
Conversion, latest week
0.5%
Market size, estimated
$122Ka year
Top search term
group 65 battery66K searches a year

02 · Price

A sale here is worth $210.35.

Listings sell for $210.35 on average, from $7.28 to $437.36. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $210.35 that is $0 to $21K a year per listing.

Average price
$210.35above the $15 to $100 sweet spot
Price range
$7.28–$437.36
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$21K
Returns
3.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 48% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #924 within Batteries & Accessories. It carries 1,301 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
48%
Out of stock, average day
5.9%
Average rank
#924in Batteries & Accessories
Average rating
4.41 starsAmazon United States average 4.42 stars
Average reviews
1,301per listing
Listings tracked
21

04 · Newcomers

4 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
4Amazon's first-year sales bar
Average brand age
55 months

Products

Top Group 65 Battery products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 rising

Sellers

44

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

60%

Top 20: 99%

Open market

14%

  • Brand 127%
  • Brand 221%
  • Brand 316%
  • Brand 410%
  • Brand 57%
  • Brand 66%
  • Open — no brand owns it (6 brands, 14%)

Demand

Group 65 Battery search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KHoliday '25Spike '26NovDecJanFebMarAprMayJun

Peak months: Feb, May · busiest ÷ quietest = 4.5× · 8 of 12 months tracked

Search terms

Top Group 65 Battery search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • group 65 battery66K/yr
  • group 65 agm battery15K/yr
  • group size 65 battery9K/yr
  • car battery group 655K/yr
  • battery group 653K/yr
  • group 65 batteries3K/yr
  • group 65 car battery5K/yr
  • group 65 truck battery4K/yr
  • group 65 battery 1000 cca4K/yr

Reviews and returns

What reviews say buyers love and hate about Group 65 Battery

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Battery Life”
27%of negative reviews mention “Battery Life”
3.8%of orders come back
“Battery was dead”
A buyer, on “Battery Life”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Group 65 Battery questions

Answered from the same tracked data.