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Graphite Lubricant

Maybe

An estimated 0.4% of orders come back. But demand is soft, at -21.4% this quarter, so Graphite Lubricant is a Maybe.

Flapen Score
51
51 / 100
Top 39% of 7,287 Automotive niches · +2 vs the category median of 49
Market size
$418K/yr285K searches / yr
90-day growth
-21.4%search demand this quarter
Competition
64%top-5 click share · 15 brands · 99 sellers

Flapen Score

Graphite Lubricant against its category

The dotted line is the Automotive average. Past it, Graphite Lubricant is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Graphite Lubricant market on Amazon at a glance

Shoppers on Amazon United States searched for Graphite Lubricant 285K times last year and spent an estimated $418K. The top 5 brands take 64% of clicks. Demand peaks in Jan. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 15.1% of those searches ended in a purchase.

Shoppers searched for this 285K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 15.1% of those searches ended in a purchase. Searches in the last 90 days moved -21.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $418K a year.

Searches, last 12 months
285K
Growth, 90 days vs prior 90
-21.4%
Conversion, latest week
15.1%
Market size, estimated
$418Ka year
Peak month
January1.6× the quietest month
Top search term
graphite lubricant147K searches a year

02 · Price

A sale here is worth $9.74.

Listings sell for $9.74 on average, from $4.08 to $18.07. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,500 to 3,000 of them. At $9.74 that is $24K to $29K a year per listing.

Average price
$9.74under the $15 to $100 sweet spot
Price range
$4.08–$18.07
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
2,500–3,000
Revenue per listing a year
$24K–$29K
Returns
0.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

56% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #34 within Oils & Fluids. It carries 836 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
56%
Prime listings
100%
Out of stock, average day
2.9%
Average rank
#34in Oils & Fluids
Average rating
4.61 starsAmazon United States average 4.42 stars
Average reviews
836per listing
Listings tracked
18

04 · Newcomers

2 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 80 months on average, so the names here are established.

Launched, last 12 months
6
Successful launches
2Amazon's first-year sales bar
Average brand age
80 months

Products

Top Graphite Lubricant products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 flat

Sellers

99

Top-5 brand share

64%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

29%

  • Brand 127%
  • Brand 211%
  • Brand 310%
  • Brand 48%
  • Brand 58%
  • Brand 67%

Demand

Graphite Lubricant search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KHoliday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.6×

Search terms

Top Graphite Lubricant search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • graphite lubricant147K/yr
  • graphite41K/yr
  • graphite powder for locks26K/yr
  • dry graphite lubricant17K/yr
  • liquid graphite9K/yr
  • graphite lock lubricant10K/yr
  • lock graphite lubricant6K/yr
  • graphite dry lubricant4K/yr
  • graphite lube5K/yr
  • graphite for locks5K/yr

Reviews and returns

What reviews say buyers love and hate about Graphite Lubricant

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Advertised Vs Actual Product”
14%of negative reviews mention “Functionality-Overall”
0.4%of orders come back
“didnt completely make them smooth”
A buyer, on “Functionality-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Graphite Lubricant questions

Answered from the same tracked data.