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genuine honda spark plugs

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 43Growth 69Conversion 100Competition 12Returns 92Price range 0Avg price 33Brand share 0Review moat 61Quality gap 19

Conversion

Incredible21.3%

search→purchase rate — share of searches ending in a sale

Returns

Great1.2%

return rate — above 5% kills the launch gate

Growth

Good+50.3%

90-day search growth — must beat 0% to launch

Review moat

Good1,045.88

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$228K

$228K/yr · 108K searches

Avg price

Okay$9.90

avg listing price — sweet spot $15–$100

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Competition

Bad86%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Price range

Bad$6.71–$15.01

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, genuine honda spark plugs is a $228K/yr Amazon United States market (108K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Mar–Apr–May. Verdict: Skip it — 44/100.

Data updated Jul 11, 2026 · scored weekly · How we score niches

genuine honda spark plugs market data

Units sold / yr
20K–25K
avg 2,000–2,500/product
Revenue / yr
$198K–$248K
units × avg price
Conversion rate
21.3%
Avg BSR
#80
Page quality
0%
Prime
100%
Sponsored
50%
Out of stock
0.0%
Avg brand age
42 months
Avg seller age
175 days

Competition & brand share

The top 5 products capture 86% of clicks — a locked-up shelf that new listings rarely crack.

Brands

3 falling

Sellers

54

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

0%

  • NGK61%
  • Hipa24%
  • Honda15%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +50.3% search growth over the last 90 days.
5K4KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May · busiest ÷ quietest = 3.2×

Top genuine honda spark plugs search terms

  • ngk bpr5es39K/yr
  • bpr5es spark plug21K/yr
  • ngk bpr5es spark plug16K/yr
  • bpr5es14K/yr
  • bpr5es - ngk spark plug7K/yr
  • ngk bkr5es4K/yr
  • ngk bpr5es spark plug honda lawnmower2K/yr
  • bkr5es3K/yr
  • spark plug bpr5es2K/yr
All search terms

Top genuine honda spark plugs products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$34K30%$68K45%$103K60%$137K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 8 tracked products in this niche — three views at once, no toggling.

What buyers say about genuine honda spark plugs

What buyers praise and complain about, mined from review topics.

What buyers love

Socket/Port/Plug19%

“NGK spark plugs work great”

Size-Overall18%

“Fits well”

Advertised Vs Actual Product17%

“Worked as advertised”

Quality-Overall15%

“Reliable OEM Quality – Works Great”

Value For Money11%

“The price was fair”

Durability4%

“These last all season no problems”

Functionality-Overall4%

“Well, these are spark plus and after installing my mower actually ran”

Assembly/Installation2%

“finds these plugs easy to install”

Motor Power1%

“Right sparkplug for a small Honda engine in my push mower”

Efficiency1%

“Worked Perfect”

What buyers complain about

Compatibility-Overall29%

“Does not fit for John Deere 318”

Advertised Vs Actual Product21%

“Except for the misleading description”

Quality-Overall7%

“TERRIBLE SELLER that I will never buy from again”

Motor Issues7%

“Had very low power so I tried the spark plug first”

Value For Money7%

“none of it is cheap”

Top return reasons

Size-Overall40%
Advertised Vs Actual Product36%
Socket/Port/Plug6%
Compatibility-Overall6%
Defective Material/Parts5%
Value For Money3%
Functionality-Overall2%
Assembly/Installation1%
Motor Issues1%
Quality-Overall0%

Common questions

Is genuine honda spark plugs profitable to sell on Amazon United States?
The niche generates $228K/yr across 8 tracked products. 90-day search growth is +50.3%. Flapen's verdict: Skip it (44/100).
How competitive is the genuine honda spark plugs niche?
3 brands and 54 sellers compete. The top 5 products take 86% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in genuine honda spark plugs?
Top complaints mined from reviews: Compatibility-Overall, Advertised Vs Actual Product, Quality-Overall. The return rate is 1.2%.
When does demand for genuine honda spark plugs peak?
Demand peaks in Mar–Apr–May; the busiest month runs 3.2× the quietest.
What does it cost to enter the genuine honda spark plugs niche?
Listings span $6.71–$15.01; the average listing price is $9.90 (sweet spot $15–$100). The average incumbent carries 1,046 reviews — the moat a new listing must climb.