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Garage Floor Mats for Under Car Snow

Fail

Buyers convert on only 0.4% of searches, so Garage Floor Mats for Under Car Snow is a Fail.

Flapen Score
26
26 / 100
Ranks 7,166 of 7,287 Automotive niches · −23 vs the category median of 49
Market size
$39K/yr63K searches / yr
90-day growth
-29.5%search demand this quarter
Competition
86%top-5 click share · 7 brands · 23 sellers

Flapen Score

Garage Floor Mats for Under Car Snow against its category

The dotted line is the Automotive average. Past it, Garage Floor Mats for Under Car Snow is stronger. Inside it, weaker.

26Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Garage Floor Mats for Under Car Snow market on Amazon at a glance

Shoppers on Amazon United States searched for Garage Floor Mats for Under Car Snow 63K times last year and spent an estimated $39K. The top 5 brands take 95% of clicks. Demand peaks in Jan–Feb–Nov–Dec. Flapen scores it 26 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 63K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -29.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $39K a year.

Searches, last 12 months
63K
Growth, 90 days vs prior 90
-29.5%
Conversion, latest week
0.4%
Market size, estimated
$39Ka year
Peak month
December7.4× the quietest month
Top search term
garage containment mat18K searches a year

02 · Price

A sale here is worth $137.58.

Listings sell for $137.58 on average, from $14.38 to $284.45. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $137.58 that is $0 to $14K a year per listing.

Average price
$137.58above the $15 to $100 sweet spot
Price range
$14.38–$284.45
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$14K
Returns
2.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 70% ship with Prime. On an average day, 14.9% of listings are out of stock. The average listing ranks #3,463 within Floor Mats & Cargo Liners. It carries 725 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
70%
Out of stock, average day
14.9%
Average rank
#3,463in Floor Mats & Cargo Liners
Average rating
4.53 starsAmazon United States average 4.42 stars
Average reviews
725per listing
Listings tracked
10

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
47 months

Products

Top Garage Floor Mats for Under Car Snow products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 86% of clicks. A locked shelf that new listings rarely crack.

Brands

7 falling

Sellers

23

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

2%

  • Brand 140%
  • Brand 228%
  • Brand 313%
  • Brand 411%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (1 brand, 2%)

Demand

Garage Floor Mats for Under Car Snow search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KPrime Day '24Spike '24Black Friday '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 7.4×

Search terms

Top Garage Floor Mats for Under Car Snow search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • garage containment mat18K/yr
  • water containment mat8K/yr
  • car wash mat7K/yr
  • containment mat8K/yr
  • garage floor containment mat10K/yr
  • auto floor guard9K/yr
  • containment mats for garage floors5K/yr

Reviews and returns

What reviews say buyers love and hate about Garage Floor Mats for Under Car Snow

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Ease Of Cleaning”
11%of negative reviews mention “Durability”
2.1%of orders come back
“It broke after just a few days of use”
A buyer, on “Durability”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Garage Floor Mats for Under Car Snow questions

Answered from the same tracked data.