Skip to content

Fuel Pump

Pass

Fuel Pump scores 65 out of 100, a Pass. Shoppers spend an estimated $6.1M a year here, demand is soft, at -8.9% this quarter, and an estimated 3.2% of orders come back.

Flapen Score
65
65 / 100
Top 3% of 7,287 Automotive niches · +16 vs the category median of 49
Market size
$6.1M/yr3.6M searches / yr
90-day growth
-8.9%search demand this quarter
Competition
18%top-5 click share · 63 brands · 168 sellers

Flapen Score

Fuel Pump against its category

The dotted line is the Automotive average. Past it, Fuel Pump is stronger. Inside it, weaker.

65Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fuel Pump market on Amazon at a glance

Shoppers on Amazon United States searched for Fuel Pump 3.6M times last year and spent an estimated $6.1M. The top 5 brands take 38% of clicks. Flapen scores it 65 out of 100, a Pass.

01 · Demand

An estimated 2.3% of those searches ended in a purchase.

Shoppers searched for this 3.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -8.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $6.1M a year.

Searches, last 12 months
3.6M
Growth, 90 days vs prior 90
-8.9%
Conversion, latest week
2.3%
Market size, estimated
$6.1Ma year
Peak month
August1.3× the quietest month
Top search term
fuel pump2.3M searches a year

02 · Price

A sale here is worth $73.90.

Listings sell for $73.90 on average, from $8.28 to $2342.09. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 250 to 500 of them. At $73.90 that is $18K to $37K a year per listing.

Average price
$73.90inside the $15 to $100 sweet spot
Price range
$8.28–$2342.09
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
80K–100K
Units per listing a year
250–500
Revenue per listing a year
$18K–$37K
Returns
3.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #589 within Fuel System. It carries 537 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
99%
Out of stock, average day
1.5%
Average rank
#589in Fuel System
Average rating
4.26 starsAmazon United States average 4.42 stars
Average reviews
537per listing
Listings tracked
143

04 · Newcomers

9 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
14
Successful launches
9Amazon's first-year sales bar
Average brand age
45 months

Products

Top Fuel Pump products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 18% of clicks, no more. An open shelf where new products get seen.

$0$122K$244K$365K$487K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

63 falling

Sellers

168

Est. top-5 brand share

38%

Top 20: 76%

Est. top-5 click share

18%

Top 20: 43%

Open market

57%

  • A-Premium13%
  • BDFHYK7%
  • A ABIGAIL7%
  • JDMSPEED6%
  • VANBOL5%
  • ENGINEMAN5%

Demand

Fuel Pump search demand

Weekly searches over the year, seasonality beneath. Pick a range.

80K60KSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Fuel Pump search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • fuel pump2.3M/yr
  • fuel pump assembly434K/yr
  • electric fuel pump148K/yr
  • high pressure fuel pump161K/yr
  • fuel sending unit119K/yr
  • bomba de gasolina108K/yr
  • automotive replacement electric fuel pumps63K/yr
  • delphi fuel pump29K/yr
  • bomba de gasolina para carro36K/yr
  • automotive replacement fuel system equipment24K/yr

Reviews and returns

What reviews say buyers love and hate about Fuel Pump

We read the reviews and the return reasons for every product selling here.

12%of positive reviews mention “Quality-Overall”
22%of negative reviews mention “Durability”
3.2%of orders come back
“Did not last”
A buyer, on “Durability”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Fuel Pump questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data