Form a Funnel

Shoppers searched for this 94K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved -30.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $78K a year.

Searches, last 12 months

94K

Growth, 90 days vs prior 90

-30.8%

Conversion, latest week

4.6%

Market size, estimated

$78Ka year

Peak month

April1.8× the quietest month

Top search term

form a funnel61K searches a year

Listings sell for $17.94 on average, from $6.72 to $41.91. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 750 to 1,000 of them. At $17.94 that is $13K to $18K a year per listing.

Average price

$17.94inside the $15 to $100 sweet spot

Price range

$6.72–$41.91

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

750–1,000

Revenue per listing a year

$13K–$18K

Returns

0.5%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.7% of listings are out of stock. The average listing ranks #60 within Garage & Shop. It carries 672 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

6.7%

Average rank

#60in Garage & Shop

Average rating

4.64 starsAmazon United States average 4.42 stars

Average reviews

672per listing

Listings tracked

10

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

37 months