Ford Touch Up Paint

Shoppers searched for this 36K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.5% of those searches ended in a purchase. Searches in the last 90 days moved +4.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $66K a year.

Searches, last 12 months

36K

Growth, 90 days vs prior 90

+4.6%

Conversion, latest week

12.5%

Market size, estimated

$66Ka year

Peak month

July2.0× the quietest month

Top search term

ford oxford white touch up paint15K searches a year

Listings sell for $14.71 on average, from $9.85 to $22.31. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $14.71 that is $4K to $7K a year per listing.

Average price

$14.71under the $15 to $100 sweet spot

Price range

$9.85–$22.31

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

250–500

Revenue per listing a year

$4K–$7K

Returns

0.6%of orders · Amazon United States median 2.1%

70% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #144 within Paint & Paint Supplies. It carries 6,790 reviews at 4.12 stars, so a new listing needs social proof before a better product.

Sponsored listings

70%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#144in Paint & Paint Supplies

Average rating

4.12 starsAmazon United States average 4.42 stars

Average reviews

6,790per listing

Listings tracked

10

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

31 months