Ford Fusion
MaybeThe top 5 brands take only 31% of clicks. But buyers convert on only 0.6% of searches, so Ford Fusion is a Maybe.
- Flapen Score
- 53 / 100Top 31% of 7,287 Automotive niches · +4 vs the category median of 4953
- Market size
- $119K/yr446K searches / yr
- 90-day growth
- -10.3%search demand this quarter
- Competition
- 22%top-5 click share · 78 brands · 96 sellers
Flapen Score
Ford Fusion against its category
The dotted line is the Automotive average. Past it, Ford Fusion is stronger. Inside it, weaker.
Market
The Ford Fusion market on Amazon at a glance
Shoppers on Amazon United States searched for Ford Fusion 446K times last year and spent an estimated $119K. The top 5 brands take 31% of clicks. Demand peaks in Mar. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
An estimated 0.6% of those searches ended in a purchase.
Shoppers searched for this 446K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -10.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $119K a year.
- Searches, last 12 months
- 446K
- Growth, 90 days vs prior 90
- -10.3%
- Conversion, latest week
- 0.6%
- Market size, estimated
- $119Ka year
- Peak month
- March1.4× the quietest month
- Top search term
- ford fusion52K searches a year
02 · Price
A sale here is worth $45.26.
Listings sell for $45.26 on average, from $4.92 to $308.12. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $45.26 that is $0 to $5K a year per listing.
- Average price
- $45.26inside the $15 to $100 sweet spot
- Price range
- $4.92–$308.12
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$5K
- Returns
- 2.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
77% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 8.2% of listings are out of stock. The average listing ranks #1,184 within Body & Trim. It carries 5,049 reviews at 4.21 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 77%
- Prime listings
- 96%
- Out of stock, average day
- 8.2%
- Average rank
- #1,184in Body & Trim
- Average rating
- 4.21 starsAmazon United States average 4.42 stars
- Average reviews
- 5,049per listing
- Listings tracked
- 91
04 · Newcomers
3 of last year's 9 launches cleared the first-year sales bar.
9 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.
- Launched, last 12 months
- 9
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 36 months
Products
Top Ford Fusion products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 22% of clicks. An open shelf where new products get seen.
Brands
78 falling
Sellers
96
Top-5 brand share
31%
Top 20: 63%
Top-5 click share
22%
Top 20: 54%
Open market
65%
- Brand 111%
- Brand 26%
- Brand 36%
- Brand 44%
- Brand 54%
- Brand 64%
Demand
Ford Fusion search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar · busiest ÷ quietest = 1.4×
Search terms
Top Ford Fusion search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- ford fusion52K/yr
- 2016 ford fusion accessories43K/yr
- 2017 ford fusion accessories36K/yr
- 2014 ford fusion accessories39K/yr
- 2012 ford fusion accessories31K/yr
- 2015 ford fusion accessories25K/yr
- 2013 ford fusion accessories29K/yr
- 2020 ford fusion accessories23K/yr
- 2019 ford fusion accessories21K/yr
- 2018 ford fusion accessories22K/yr
Reviews and returns
What reviews say buyers love and hate about Ford Fusion
We read the reviews and the return reasons for every product selling here.
“too narrow”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Ford Fusion questions
Answered from the same tracked data.









