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Floating Keychain

Pass

Floating Keychain scores 65 out of 100, a Pass. Shoppers spend an estimated $259K a year here, search demand grew +158.3% this quarter, and an estimated 1.4% of orders come back.

Filters Trending
Flapen Score
65
65 / 100
Top 3% of 7,287 Automotive niches · +16 vs the category median of 49
Market size
$259K/yr446K searches / yr
90-day growth
+158.3%search demand this quarter
Competition
43%top-5 click share · 25 brands · 55 sellers

Flapen Score

Floating Keychain against its category

The dotted line is the Automotive average. Past it, Floating Keychain is stronger. Inside it, weaker.

65Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Floating Keychain market on Amazon at a glance

Shoppers on Amazon United States searched for Floating Keychain 446K times last year and spent an estimated $259K. The top 5 brands take 56% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 65 out of 100, a Pass.

01 · Demand

An estimated 6.0% of those searches ended in a purchase.

Shoppers searched for this 446K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.0% of those searches ended in a purchase. Searches in the last 90 days moved +158.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $259K a year.

Searches, last 12 months
446K
Growth, 90 days vs prior 90
+158.3%
Conversion, latest week
6.0%
Market size, estimated
$259Ka year
Peak month
June4.9× the quietest month
Top search term
boat key float69K searches a year

02 · Price

A sale here is worth $9.59.

Listings sell for $9.59 on average, from $4.36 to $19.46. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 500 to 750 of them. At $9.59 that is $5K to $7K a year per listing.

Average price
$9.59under the $15 to $100 sweet spot
Price range
$4.36–$19.46
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
25K–30K
Units per listing a year
500–750
Revenue per listing a year
$5K–$7K
Returns
1.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #851 within Keychains. It carries 626 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
100%
Out of stock, average day
5.6%
Average rank
#851in Keychains
Average rating
4.54 starsAmazon United States average 4.42 stars
Average reviews
626per listing
Listings tracked
32

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
45 months

Products

Top Floating Keychain products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

Brands

25 falling

Sellers

55

Top-5 brand share

56%

Top 20: 96%

Top-5 click share

43%

Top 20: 88%

Open market

39%

  • Brand 120%
  • Brand 212%
  • Brand 310%
  • Brand 47%
  • Brand 57%
  • Brand 65%

Demand

Floating Keychain search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KHoliday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 4.9×

Search terms

Top Floating Keychain search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • boat key float69K/yr
  • floating keychain82K/yr
  • boat key floating keychain63K/yr
  • floating key chain for boating57K/yr
  • key float24K/yr
  • boat key chain24K/yr
  • floating key chain21K/yr
  • floating boat keychain19K/yr
  • key floats for boats14K/yr
  • boat keychain15K/yr

Reviews and returns

What reviews say buyers love and hate about Floating Keychain

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Advertised Vs Actual Product”
22%of negative reviews mention “Size-Overall”
1.4%of orders come back
“Bulkier than a regular keychain. but thats the point”
A buyer, on “Size-Overall”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Floating Keychain questions

Answered from the same tracked data.