flexible funnel
Worth a lookShows low returns (1.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible1.0%return rate — above 5% kills the launch gate
Conversion
Great8.3%search→purchase rate — share of searches ending in a sale
Brand share
Great57%top-5 brand share — no brand owns this niche
Review moat
Good607.63avg incumbent reviews — the moat a new listing must climb
Price range
Good$5.70–$27.15cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Avg price
Good$12.45avg listing price — sweet spot $15–$100
Market size
Okay$256K$256K/yr · 248K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-6.4%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, flexible funnel is a $256K/yr Amazon United States market (248K searches/yr). The top 5 brands hold 57% of demand. Demand peaks in Apr–May. Verdict: Worth a look — 57/100.
Data updated Jul 12, 2026 · scored weekly · How we score niches
flexible funnel market data
- Units sold / yr
- 20K–25K
- avg 500–750/product
- Revenue / yr
- $249K–$311K
- units × avg price
- Conversion rate
- 8.3%
- Avg BSR
- #42
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 92%
- Out of stock
- 9.2%
- Avg brand age
- 38 months
- Avg seller age
- 169 days
Competition & brand share
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.Brands
21 falling
Sellers
40
Top-5 brand share
57%
Top 20: 99%
Top-5 click share
52%
Top 20: 95%
Open market
37%
- LOVTRAVEL24%
- EWK9%
- WYIRONG9%
- Terbold8%
- B-Forest7%
- SZTJHN6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -6.4% search growth over the last 90 days.Peak months: Apr, May · busiest ÷ quietest = 1.7×
Top flexible funnel search terms
- flexible funnel86K/yr
- flexible oil funnel30K/yr
- flex funnel23K/yr
- flexible funnel for oil7K/yr
- foldable funnel16K/yr
- oil drain funnel12K/yr
- flexable funnel for oil12K/yr
- bendable funnel6K/yr
- flexable funnel6K/yr
- moldable funnel6K/yr
Top flexible funnel products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Reusable Flexible Oil Drain Funnel Form a Foldable Bendable Flex Funnel for Car Motorcycle Truck Lawnmower Snowplow Reused Oil Change Spill-Free Filling Draining Tools Easy to Store and Clean
LOVTRAVEL$6.724.6★250 rev
EWK Flexible Oil Funnel Spill-Free Reusable Moldable Funnel for Clean Oil Changes Car & Motorcycle Maintenance Coolant & Fluid Draining Easy Store Roll-Up Design
EWK$16.794.7★1,123 rev
Flexible Funnel Multi-Purpose Form a Funnel Flexible Draining Tool Oil Drain Change Flex Foldable Filter Funnels for Automotive Use Bendable Moldable for Various Applications
WYIRONG$9.664.6★113 rev
Flexible Moldable 3rd Gen Oil Funnel Spill-Free Oil Change Tool Funnels for Car Motorcycle Truck Lawnmower & Snowplow Draining Tools
B-Forest$6.834.7★332 rev
Terbold Automotive Flex Funnel with Hose | Wide Mouth Flexible Oil Funnel for Automotive Use - Gas Transmission Fluid Car Fuel Oil Change (Blue)
Terbold$11.484.3★1,636 rev
Newest
by launch date
Flexible Oil Funnel Reusable Draining Tool Form a Foldable Funnel Spill-Free Oil Change Filling Moldable Filter Mechanics Tools for Cars Motorcycles Trucks Lawnmowers Snowplows Automotive Use
DGCGCZ$6.0128 rev
3PCS Reusable Oil Funnel Flexible Draining Tool Form a Foldable Funnel Moldable Filter Spill-Free Oil Change Filling for Cars Motorcycles Trucks Lawnmowers Snowplows Automotive Use Mechanics Tools
DGCGCZ$18.1434 rev
WORKPRO Flexible Oil Funnel for Automotive Use Foldable Oil Drain Tool for Quick and Clean Oil Changes Featuring a Thicker Silica Gel for Durability and Maintains Shape-Blue
WORKPRO$13.3965 rev
Reusable Flexible Oil Drain Funnel Form a Foldable Bendable Flex Funnel for Car Motorcycle Truck Lawnmower Snowplow Reused Oil Change Spill-Free Filling Draining Tools Easy to Store and Clean
LOVTRAVEL$6.72250 rev
3PCS Reusable Flexible Oil Drain Funnel Form a Foldable Flex Funnel for Car Motorcycle Automotive Use Oil Change Spill-Free Filling Draining Tools Easy to Store and Clean
LOVTRAVEL$19.0976 rev
Trending
90-day click momentum3PCS Reusable Oil Funnel Flexible Draining Tool Form a Foldable Funnel Moldable Filter Spill-Free Oil Change Filling for Cars Motorcycles Trucks Lawnmowers Snowplows Automotive Use Mechanics Tools
DGCGCZ$18.144.5★
Flexible Oil Funnel Reusable Draining Tool Form a Foldable Funnel Spill-Free Oil Change Filling Moldable Filter Mechanics Tools for Cars Motorcycles Trucks Lawnmowers Snowplows Automotive Use
DGCGCZ$6.014.8★
Flexible Funnel Multi-Purpose Form a Funnel Flexible Draining Tool Oil Drain Change Flex Foldable Filter Funnels for Automotive Use Bendable Moldable for Various Applications
WYIRONG$9.664.6★
Reusable Flexible Oil Drain Funnel Form a Foldable Bendable Flex Funnel for Car Motorcycle Truck Lawnmower Snowplow Reused Oil Change Spill-Free Filling Draining Tools Easy to Store and Clean
LOVTRAVEL$6.724.6★
Flexible Oil Funnel Reusable Flex Funnels for Automotive Use 14.7 x 6.7 Inch Spill-Free Oil Change Tools for Most Cars Trucks Motorcycles (Green)
ecocstm$8.914.8★
What buyers say about flexible funnel
What buyers praise and complain about, mined from review topics.What buyers love
“Good flexibility”
“Comes in handy”
“As advertised”
“Excellent product”
“No mess”
“Good Value”
“Works ok”
“helps Pour out oil or any liquid into its place perfect”
“It is a durable”
“Good quality for the price leak proof”
What buyers complain about
“the quality is pretty cheap as well”
“Ridiculously small”
“Paper thin”
“Lacking on flexibility”
“Little flimsy”
“leaks”
“highly doubtful that it will last long”
“annoying to clean”
“think they are overpriced”
“Annoying to use”
Top return reasons
Common questions
- Is flexible funnel profitable to sell on Amazon United States?
- The niche generates $256K/yr across 24 tracked products. 6 of 6 products launched in the last 360 days are still selling. 90-day search growth is -6.4%. Flapen's verdict: Worth a look (57/100).
- How competitive is the flexible funnel niche?
- 21 brands and 40 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 57% of demand.
- What do buyers complain about in flexible funnel?
- Top complaints mined from reviews: Quality-Overall, Size-Overall, Thickness. The return rate is 1.0%.
- When does demand for flexible funnel peak?
- Demand peaks in Apr–May; the busiest month runs 1.7× the quietest.
- What does it cost to enter the flexible funnel niche?
- Listings span $5.70–$27.15; the average listing price is $12.45 (sweet spot $15–$100). The average incumbent carries 608 reviews — the moat a new listing must climb.