Flexible Funnel

Shoppers searched for this 248K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.3% of those searches ended in a purchase. Searches in the last 90 days moved -6.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $256K a year.

Searches, last 12 months

248K

Growth, 90 days vs prior 90

-6.4%

Conversion, latest week

8.3%

Market size, estimated

$256Ka year

Peak month

April1.7× the quietest month

Top search term

flexible funnel86K searches a year

Listings sell for $12.45 on average, from $5.70 to $27.15. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At $12.45 that is $6K to $9K a year per listing.

Average price

$12.45under the $15 to $100 sweet spot

Price range

$5.70–$27.15

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

500–750

Revenue per listing a year

$6K–$9K

Returns

1.0%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.2% of listings are out of stock. The average listing ranks #42 within Oil System Tools. It carries 608 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

9.2%

Average rank

#42in Oil System Tools

Average rating

4.54 starsAmazon United States average 4.42 stars

Average reviews

608per listing

Listings tracked

24

6 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

6Amazon's first-year sales bar

Average brand age

38 months