Fall Car Air Freshener

Shoppers searched for this 125K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +90.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $28K a year.

Searches, last 12 months

125K

Growth, 90 days vs prior 90

+90.3%

Conversion, latest week

1.9%

Market size, estimated

$28Ka year

Peak month

September52.4× the quietest month

Top search term

fall car air freshener32K searches a year

Listings sell for $11.65 on average, from $5.62 to $18.08. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $11.65 that is $1K to $3K a year per listing.

Average price

$11.65under the $15 to $100 sweet spot

Price range

$5.62–$18.08

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

0.7%of orders · Amazon United States median 2.1%

64% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 12.7% of listings are out of stock. The average listing ranks #878 within Air Fresheners. It carries 7,891 reviews at 4.05 stars, so a new listing needs social proof before a better product.

Sponsored listings

64%

Prime listings

95%

Out of stock, average day

12.7%

Average rank

#878in Air Fresheners

Average rating

4.05 starsAmazon United States average 4.42 stars

Average reviews

7,891per listing

Listings tracked

22

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

1Amazon's first-year sales bar

Average brand age

38 months