Is f150 windshield sun shade profitable to sell on Amazon United States?

The niche generates $227K/yr across 45 tracked products. 11 of 20 products launched in the last 360 days are still selling. 90-day search growth is +158.4%. Flapen's verdict: Worth a look (67/100).

How competitive is the f150 windshield sun shade niche?

31 brands and 65 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 52% of demand.

What do buyers complain about in f150 windshield sun shade?

Top complaints mined from reviews: Size-Overall, Durability, Quality-Overall. The return rate is 4.9%.

When does demand for f150 windshield sun shade peak?

Demand peaks in Jun–Jul–Aug; the busiest month runs 8.4× the quietest.

What does it cost to enter the f150 windshield sun shade niche?

Listings span $9.64–$59.56; the average listing price is $26.95 (sweet spot $15–$100). The average incumbent carries 10,071 reviews — the moat a new listing must climb.

f150 windshield sun shade

Worth a look

Shows demand growing +158.4% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Growth

Incredible+158.4%

90-day search growth — must beat 0% to launch

Avg price

Incredible$26.95

avg listing price — sweet spot $15–$100

Price range

Great$9.64–$59.56

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Great52%

top-5 brand share — no brand owns this niche

Competition

Great35%

top-5 click share — an open shelf

Conversion

Good5.9%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Market size

Okay$227K

$227K/yr · 142K searches

Returns

Okay4.9%

return rate — above 5% kills the launch gate

Review moat

Bad10,070.73

avg incumbent reviews — the moat a new listing must climb

Signals Trending

According to Flapen's Amazon United States niche tracking, f150 windshield sun shade is a $227K/yr Amazon United States market (142K searches/yr). The top 5 brands hold 52% of demand. Demand peaks in Jun–Jul–Aug. Verdict: Worth a look — 67/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

f150 windshield sun shade market data

Units sold / yr: 6K–8K; avg 100–250/product
Revenue / yr: $162K–$216K; units × avg price
Conversion rate: 5.9%
Avg BSR: #224
Page quality: 0%
Prime: 100%
Sponsored: 96%
Out of stock: 6.8%
Avg brand age: 33 months
Avg seller age: 186 days

Competition & brand share

Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.

Brands

31 rising

Sellers

Top-5 brand share

52%

Top 20: 90%

Top-5 click share

35%

Top 20: 77%

Open market

43%

EcoNour20%
KUST11%
DooGooCoo8%
Pigenius7%
UKTOP6%
LHFLIVE5%

Demand & seasonality

Weekly Amazon search volume, last 103 weeks — +158.4% search growth over the last 90 days.

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 8.4×

Open Trend

Top f150 windshield sun shade search terms

f150 windshield sun shade45K/yr +253.0%5.0% conv.
ford f150 sun shade for windshield12K/yr +265.0%5.2% conv.
f150 sun shade14K/yr +112.7%4.5% conv.
f150 sun shade for windshield11K/yr +103.7%5.3% conv.
ford f150 windshield sun shade14K/yr +60.8%4.0% conv.
ford sun shade5K/yr +133.4%0.7% conv.
ford windshield sun shade6K/yr +210.6%1.3% conv.
f-150 windshield sun shade5K/yr +244.8%4.3% conv.
ford f150 sun shade5K/yr +86.7%3.2% conv.
windshield sun shade ford f1504K/yr +223.4%6.7% conv.

All search terms

Top f150 windshield sun shade products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

EcoNour Ford F150 Windshield Sun Shade 2021-2024 2025 2026 Custom Fit Sunshade for Lariat King Ranch Platinum XL XLT Limited Raptor Front Windshield Sunshade Car Accessories

EcoNour$19.574.4★121,611 rev

EcoNour Windshield Sunshade Compatible for Ford F150 2015-2018 2019 2020 Sun Visor for Front Windshield & Window Sun Shade Cover UV Heat Blocker & Protector Car Accessories

EcoNour$19.344.4★121,611 rev

UKTOP for Ford F150 F-150 F250 F350 F450 2015-2020 Sun Shade Sunshade Windshield Cover - 4 Layers Front Window Shade 250T Foldable Shade Custom Sun Visor Blocks UV Rays Truck Accessories

UKTOP$19.574.5★1,253 rev

KUST Windshield Sun Shade for 2015-2025 2026 Ford F150 F250 F350 Accessories Super Crew Cab Super Cab Regular Cab Window Sunshade Sun Visor Protector Foldable Blocks UV Rays Keep Your Car Cooler

KUST$19.234.5★29,321 rev

KUST Windshield Sun Shade for 2015-2026 Ford F150 Accessories (Lariat Raptor King Ranch) Pickup Truck Custom Fit Window Shade 4 Layers Foldable Sun Visor Protector Blocks UV Rays Keep Car Cooler

KUST$19.324.5★16,611 rev

Newest

by launch date

[2026 Upgraded] DooGooCoo Windshield Sun Shade Umbrella for Ford F150 F250 F350 F450 [100% Sunlight Blocked Cooling Ice Crystal] Sunshade for Car Windshield for f150 Sun Shade 2015-2026.

DooGooCoo$44.9443 rev

5mo ago

Car Windshield Sunshade Umbrella for F150 2021-2025 - Lamicall Foldable Car Windshield Sun Shade Cover 5 Layers UV Block Coating Front Window Heat Insulation Protection for F150 (2021-2025)

Lamicall$20.223,272 rev

5mo ago

Truck Windshield Sun Shade for Ford F150 2021-2025 Crystal Coating Blocks 99% UV - Keep Car Cooler and Protect Interior 360 Swivel Handle for Easy Adjustment

funomo$30.7669 rev

5mo ago

Nmoiss Windshield Sun Shade Umbrella for Ford F150 F250 F350 & Explorer - [Vinyl Coating Heat Shield] Protect Car from Sun Rays & Heat Damage Keep Cool and Protect Interior Spring Structure Edge

Nmoiss$46.383,452 rev

5mo ago

[2026 Upgraded] DooGooCoo Windshield Sun Shade for Ford F150 F250 F350 F450 2015-2019 2020 [Cooling Ice-Crystal 100% Sun Block] Sunshade for Car Windshield for Truck F150 Sun Shade Custom for F-150

DooGooCoo$34.6450 rev

5mo ago

What buyers say about f150 windshield sun shade

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall27%

“Fit is great”

Sun Shade/Wind Shield13%

“Great sun shade”

Ease Of Use9%

“Ease of use”

Quality-Overall9%

“Amazing quality”

Value For Money4%

“Worth it”

Assembly/Installation3%

“Easy to put up”

Advertised Vs Actual Product2%

“as advertised”

Material Quality2%

“The material feels durable”

Design-Overall2%

“compact design”

Durability2%

“Has not broken yet”

What buyers complain about

Size-Overall22%

“Runs small”

Durability9%

“Broke”

Quality-Overall6%

“Poor quality control”

Ease Of Use6%

“Hard to open”

Value For Money4%

“Only a little pricey”

Sun Protection4%

“The shade is very difficult to install and remove”

Compatibility-Overall4%

“Does not fit 2015 Mazda CX9 like it said it would”

Advertised Vs Actual Product3%

“Not as Advertised”

Strength3%

“Too flimsy”

Heating2%

“Blocks out the heat”

Top return reasons

Size-Overall35%

Windshield Issues28%

Compatibility-Overall7%

Sun Protection7%

Advertised Vs Actual Product3%

Defective Material/Parts3%

Ease Of Use2%

Functionality-Overall2%

Assembly/Installation2%

Value For Money1%

Common questions

Is f150 windshield sun shade profitable to sell on Amazon United States?: The niche generates $227K/yr across 45 tracked products. 11 of 20 products launched in the last 360 days are still selling. 90-day search growth is +158.4%. Flapen's verdict: Worth a look (67/100).
How competitive is the f150 windshield sun shade niche?: 31 brands and 65 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 52% of demand.
What do buyers complain about in f150 windshield sun shade?: Top complaints mined from reviews: Size-Overall, Durability, Quality-Overall. The return rate is 4.9%.
When does demand for f150 windshield sun shade peak?: Demand peaks in Jun–Jul–Aug; the busiest month runs 8.4× the quietest.
What does it cost to enter the f150 windshield sun shade niche?: Listings span $9.64–$59.56; the average listing price is $26.95 (sweet spot $15–$100). The average incumbent carries 10,071 reviews — the moat a new listing must climb.

f150 windshield sun shade

f150 windshield sun shade market data

Competition & brand share

Demand & seasonality

Top f150 windshield sun shade search terms

Top f150 windshield sun shade products on Amazon

Top sellers

Newest

Trending

What buyers say about f150 windshield sun shade

What buyers love

What buyers complain about

Top return reasons

Common questions

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