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F150 Running Boards

Fail

Prices span $94.18–$1256.14, mostly outside the sweet spot, so F150 Running Boards is a Fail.

Flapen Score
43
43 / 100
Ranks 5,360 of 7,287 Automotive niches · −6 vs the category median of 49
Market size
$59K/yr103K searches / yr
90-day growth
-12.8%search demand this quarter
Competition
33%top-5 click share · 21 brands · 29 sellers

Flapen Score

F150 Running Boards against its category

The dotted line is the Automotive average. Past it, F150 Running Boards is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The F150 Running Boards market on Amazon at a glance

Shoppers on Amazon United States searched for F150 Running Boards 103K times last year and spent an estimated $59K. The top 5 brands take 62% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 0.3% of those searches ended in a purchase.

Shoppers searched for this 103K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -12.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $59K a year.

Searches, last 12 months
103K
Growth, 90 days vs prior 90
-12.8%
Conversion, latest week
0.3%
Market size, estimated
$59Ka year
Peak month
April1.8× the quietest month
Top search term
ford f150 running boards17K searches a year

02 · Price

A sale here is worth $203.91.

Listings sell for $203.91 on average, from $94.18 to $1256.14. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $203.91 that is $0 to $20K a year per listing.

Average price
$203.91above the $15 to $100 sweet spot
Price range
$94.18–$1256.14
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$20K
Returns
1.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 44% ship with Prime. On an average day, 4.1% of listings are out of stock. The average listing ranks #230 within Running Boards & Steps. It carries 607 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
44%
Out of stock, average day
4.1%
Average rank
#230in Running Boards & Steps
Average rating
4.52 starsAmazon United States average 4.42 stars
Average reviews
607per listing
Listings tracked
54

04 · Newcomers

3 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
3Amazon's first-year sales bar
Average brand age
50 months

Products

Top F150 Running Boards products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 33% of clicks. An open shelf where new products get seen.

Brands

21 falling

Sellers

29

Top-5 brand share

62%

Top 20: 99%

Top-5 click share

33%

Top 20: 69%

Open market

31%

  • Brand 116%
  • Brand 213%
  • Brand 312%
  • Brand 412%
  • Brand 510%
  • Brand 67%

Demand

F150 Running Boards search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.8×

Search terms

Top F150 Running Boards search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ford f150 running boards17K/yr
  • f250 running boards14K/yr
  • 2014 f150 running boards7K/yr
  • 2018 f150 running boards6K/yr
  • 2013 ford f150 running boards6K/yr
  • ford oem running boards5K/yr
  • ford f350 running boards4K/yr
  • ford running boards4K/yr
  • ford f250 running boards3K/yr
  • f150 supercab running boards4K/yr

Reviews and returns

What reviews say buyers love and hate about F150 Running Boards

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Assembly/Installation”
10%of negative reviews mention “Rusts/Corrodes”
1.3%of orders come back
“is now rusting”
A buyer, on “Rusts/Corrodes”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common F150 Running Boards questions

Answered from the same tracked data.