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F150 Floor Mats

Fail

The products selling today already average 4.7★, so F150 Floor Mats is a Fail.

Flapen Score
41
41 / 100
Ranks 5,810 of 7,287 Automotive niches · −8 vs the category median of 49
Market size
$667K/yr235K searches / yr
90-day growth
-1.0%search demand this quarter
Competition
62%top-5 click share · 16 brands · 46 sellers

Flapen Score

F150 Floor Mats against its category

The dotted line is the Automotive average. Past it, F150 Floor Mats is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The F150 Floor Mats market on Amazon at a glance

Shoppers on Amazon United States searched for F150 Floor Mats 235K times last year and spent an estimated $667K. The top 5 brands take 75% of clicks. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 2.7% of those searches ended in a purchase.

Shoppers searched for this 235K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -1.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $667K a year.

Searches, last 12 months
235K
Growth, 90 days vs prior 90
-1.0%
Conversion, latest week
2.7%
Market size, estimated
$667Ka year
Peak month
December1.4× the quietest month
Top search term
f150 floor mats73K searches a year

02 · Price

A sale here is worth $103.50.

Listings sell for $103.50 on average, from $31.60 to $222.11. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $103.50 that is $26K to $52K a year per listing.

Average price
$103.50above the $15 to $100 sweet spot
Price range
$31.60–$222.11
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
$26K–$52K
Returns
3.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #168 within Floor Mats & Cargo Liners. It carries 3,288 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
92%
Out of stock, average day
6.3%
Average rank
#168in Floor Mats & Cargo Liners
Average rating
4.68 starsAmazon United States average 4.42 stars
Average reviews
3,288per listing
Listings tracked
24

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
34 months

Products

Top F150 Floor Mats products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 rising

Sellers

46

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

62%

Top 20: 95%

Open market

20%

  • Brand 125%
  • Brand 219%
  • Brand 312%
  • Brand 411%
  • Brand 57%
  • Brand 65%

Demand

F150 Floor Mats search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KPrime Day '24Spike '24Holiday '24Prime Day '25Black Friday '25DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top F150 Floor Mats search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • f150 floor mats73K/yr
  • ford f150 floor mats37K/yr
  • 2026 f150 floor mats5K/yr
  • husky liners all-weather floor mats3K/yr
  • 2023 f150 floor mats9K/yr
  • 2026 ford f150 floor mats4K/yr
  • 2025 f150 floor mats17K/yr
  • truck floor mats ford f1508K/yr
  • f150 floor mats supercrew9K/yr
  • 2018 ford f150 floor mats8K/yr

Reviews and returns

What reviews say buyers love and hate about F150 Floor Mats

We read the reviews and the return reasons for every product selling here.

51%of positive reviews mention “Size-Overall”
31%of negative reviews mention “Size-Overall”
3.5%of orders come back
“Wrong fit”
A buyer, on “Size-Overall”31% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common F150 Floor Mats questions

Answered from the same tracked data.