Epoxy Primer
MaybeAn estimated 0.2% of orders come back. But buyers convert on only 3.2% of searches, so Epoxy Primer is a Maybe.
- Flapen Score
- 61 / 100Top 8% of 7,287 Automotive niches · +12 vs the category median of 4961
- Market size
- $624K/yr307K searches / yr
- 90-day growth
- +26.5%search demand this quarter
- Competition
- 46%top-5 click share · 11 brands · 64 sellers
Flapen Score
Epoxy Primer against its category
The dotted line is the Automotive average. Past it, Epoxy Primer is stronger. Inside it, weaker.
Market
The Epoxy Primer market on Amazon at a glance
Shoppers on Amazon United States searched for Epoxy Primer 307K times last year and spent an estimated $624K. The top 5 brands take 81% of clicks. Demand peaks in Apr–May. Flapen scores it 61 out of 100, a Maybe.
01 · Demand
An estimated 3.2% of those searches ended in a purchase.
Shoppers searched for this 307K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved +26.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $624K a year.
- Searches, last 12 months
- 307K
- Growth, 90 days vs prior 90
- +26.5%
- Conversion, latest week
- 3.2%
- Market size, estimated
- $624Ka year
- Peak month
- May1.9× the quietest month
- Top search term
- epoxy primer118K searches a year
02 · Price
A sale here is worth $63.69.
Listings sell for $63.69 on average, from $7.47 to $147.66. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $63.69 that is $16K to $32K a year per listing.
- Average price
- $63.69inside the $15 to $100 sweet spot
- Price range
- $7.47–$147.66
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $16K–$32K
- Returns
- 0.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
79% of listings pay for placement with sponsored ads. 46% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #98 within Paint & Paint Supplies. It carries 585 reviews at 4.46 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 46%
- Out of stock, average day
- 0.7%
- Average rank
- #98in Paint & Paint Supplies
- Average rating
- 4.46 starsAmazon United States average 4.42 stars
- Average reviews
- 585per listing
- Listings tracked
- 28
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 70 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 70 months
Products
Top Epoxy Primer products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 9, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
SprayMax 2K Epoxy Primer Gray | 2K Primer Automotive | Epoxy Spray Paint for Metal Aluminum & Steel | Corrosion-Resistant Fast-Drying High Adhesion & Professional Grade 12.5 oz
- Price
- $30.17
- Rating
- 4.2/5
- Reviews
- 500
- Age
- 8y ago

SprayMax 2K Epoxy Primer Black | 2K Primer Automotive | Epoxy Spray Paint for Metal Aluminum & Steel | Corrosion-Resistant Fast-Drying High Adhesion & Professional Grade 12.5 oz
- Price
- $28.16
- Rating
- 4.3/5
- Reviews
- 756
- Age
- 8y ago

SprayMax 2K Epoxy Primer Beige | 2K Primer Automotive | Epoxy Spray Paint for Metal Aluminum & Steel | Corrosion-Resistant Fast-Drying High Adhesion & Professional Grade 12.7 oz
- Price
- $28.15
- Rating
- 4.6/5
- Reviews
- 261
- Age
- 15y ago

Kirker Enduro Prime DTM Epoxy Primer Gray EP611 One Gallon with Catalyst EPC611
- Price
- $118.69
- Rating
- 4.4/5
- Reviews
- 60
- Age
- 4y ago

Eastwood 2K Epoxy Gray Primer | AeroSpray Catalyzed Technology | Durable Direct to Metal Automotive | Performance on Car Body Filler | 10-16 Sq Ft Coverage | 12 oz | 1 Pack
- Price
- $40.50
- Rating
- 4.6/5
- Reviews
- 271
- Age
- 7y ago
Trending
estimated 90-day click momentum
Eastwood 2K Epoxy Gray Primer | AeroSpray Catalyzed Technology | Durable Direct to Metal Epoxy Automotive | Performance Primer on Car Body Filler | 10-16 Sq Ft Coverage | 12 oz | 2 Pack
- Price
- $75.73
- Rating
- 4.2/5
- Reviews
- 25
- Age
- 2y ago

Kirker Enduro Prime DTM Epoxy Primer Gray EP611 One Gallon with Catalyst EPC611
- Price
- $118.69
- Rating
- 4.4/5
- Reviews
- 60
- Age
- 4y ago

Kirker Enduro Prime DTM Epoxy Primer White EP610QT One Quart with Catalyst EPC611QT
- Price
- $49.49
- Rating
- 4.5/5
- Reviews
- 23
- Age
- 4y ago

Eastwood Black Epoxy Primer Sealer | Direct to Metal Fast Action Drying & Easy to Sand | Suitable for Steel Fiberglass Aluminum | Ideal for Automotive Car Paint | Rust and Corrosion Prevention
- Price
- $68.26
- Rating
- 4.6/5
- Reviews
- 113
- Age
- 7y ago

SprayMax 2K Epoxy Primer Beige | 2K Primer Automotive | Epoxy Spray Paint for Metal Aluminum & Steel | Corrosion-Resistant Fast-Drying High Adhesion & Professional Grade 12.7 oz
- Price
- $28.15
- Rating
- 4.6/5
- Reviews
- 261
- Age
- 15y ago
Newest
by launch date
NADAMOO All Surface Primer Spray One-Part Epoxy Primer Matte Gray 1 Can Enhance Adhesion for Multi Surface - Porcelain Glass Metal Plastic Wood
- Price
- $18.96
- Rating
- 4.5/5
- Reviews
- 235
- Age
- 2y ago

NADAMOO All Surface Primer Spray One-Part Epoxy Primer Matte Gray 4 Cans Enhance Adhesion for Multi Surface - Porcelain Glass Metal Plastic Wood
- Price
- $43.28
- Rating
- 4.5/5
- Reviews
- 235
- Age
- 2y ago

NADAMOO All Surface Primer Spray One-Part Epoxy Primer Matte Gray 2 Cans Enhance Adhesion for Multi Surface - Porcelain Glass Metal Plastic Wood
- Price
- $28.79
- Rating
- 4.5/5
- Reviews
- 235
- Age
- 2y ago

LiME LiNE 2K Epoxy Primer/Sealer Direct-to-Metal Anti-Corrosive for Automotive & Industrial use/isocyanate Free /2.1 voc Light Grey (2 Quart kit)
- Price
- $91.40
- Rating
- 4.1/5
- Reviews
- 24
- Age
- 2y ago

Eastwood 2K Epoxy Gray Primer | AeroSpray Catalyzed Technology | Durable Direct to Metal Epoxy Automotive | Performance Primer on Car Body Filler | 10-16 Sq Ft Coverage | 12 oz | 2 Pack
- Price
- $75.73
- Rating
- 4.2/5
- Reviews
- 25
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 46% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 falling
Sellers
64
Est. top-5 brand share
81%
Top 20: 100%
Est. top-5 click share
46%
Top 20: 91%
Open market
12%
- SprayMax41%
- Eastwood15%
- Kirker12%
- NADAMOO7%
- Speedokote7%
- Rust-Oleum7%
- Open — no brand owns it (5 brands, 12%)
Demand
Epoxy Primer search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May · busiest ÷ quietest = 1.9×
Search terms
Top Epoxy Primer search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- epoxy primer118K/yr
- epoxy primer automotive46K/yr
- 2k epoxy primer28K/yr
- epoxy primer spray can21K/yr
- spraymax 2k epoxy primer8K/yr
- 2k epoxy primer spray can11K/yr
- automotive epoxy primer11K/yr
- epoxy auto primer6K/yr
- eastwood epoxy primer8K/yr
- ppg epoxy primer8K/yr
Reviews and returns
What reviews say buyers love and hate about Epoxy Primer
We read the reviews and the return reasons for every product selling here.
“Bad spraying”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Epoxy Primer questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









