Engine Oil Dye

Shoppers searched for this 73K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.7% of those searches ended in a purchase. Searches in the last 90 days moved -18.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $175K a year.

Searches, last 12 months

73K

Growth, 90 days vs prior 90

-18.6%

Conversion, latest week

12.7%

Market size, estimated

$175Ka year

Peak month

March1.5× the quietest month

Top search term

engine oil dye18K searches a year

Listings sell for $18.88 on average, from $7.59 to $33.87. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 1,250 to 1,500 of them. At $18.88 that is $24K to $28K a year per listing.

Average price

$18.88inside the $15 to $100 sweet spot

Price range

$7.59–$33.87

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

1,250–1,500

Revenue per listing a year

$24K–$28K

Returns

1.5%of orders · Amazon United States median 2.1%

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #34 within Oils & Fluids. It carries 885 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

100%

Out of stock, average day

4.8%

Average rank

#34in Oils & Fluids

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

885per listing

Listings tracked

8

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 83 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

83 months