Engine Guard
FailShoppers spend an estimated $39K a year here, so Engine Guard is a Fail.
- Flapen Score
- 45 / 100Ranks 4,788 of 7,287 Automotive niches · −4 vs the category median of 4945
- Market size
- $39K/yr76K searches / yr
- 90-day growth
- -7.4%search demand this quarter
- Competition
- 53%top-5 click share · 27 brands · 87 sellers
Flapen Score
Engine Guard against its category
The dotted line is the Automotive average. Past it, Engine Guard is stronger. Inside it, weaker.
Market
The Engine Guard market on Amazon at a glance
Shoppers on Amazon United States searched for Engine Guard 76K times last year and spent an estimated $39K. The top 5 brands take 58% of clicks. Demand peaks in Aug–Sep. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 0.9% of those searches ended in a purchase.
Shoppers searched for this 76K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -7.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $39K a year.
- Searches, last 12 months
- 76K
- Growth, 90 days vs prior 90
- -7.4%
- Conversion, latest week
- 0.9%
- Market size, estimated
- $39Ka year
- Peak month
- August2.0× the quietest month
- Top search term
- engine guard13K searches a year
02 · Price
A sale here is worth $57.08.
Listings sell for $57.08 on average, from $4.93 to $145.06. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $57.08 that is $0 to $6K a year per listing.
- Average price
- $57.08inside the $15 to $100 sweet spot
- Price range
- $4.93–$145.06
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$6K
- Returns
- 2.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
91% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #531 within Grilles & Grille Guards. It carries 779 reviews at 4.32 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 91%
- Out of stock, average day
- 5.0%
- Average rank
- #531in Grilles & Grille Guards
- Average rating
- 4.32 starsAmazon United States average 4.42 stars
- Average reviews
- 779per listing
- Listings tracked
- 35
04 · Newcomers
5 of last year's 13 launches cleared the first-year sales bar.
13 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 13
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Engine Guard products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 8, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Engine Splash Shield fit for Honda Civic 2016 2017 2018 2019 2020 2021 Aluminum Alloy Front Engine Case Guard Under Car Shield Cover Replace OEM 74110-TBA-A00 90674-TY2-A01
- Price
- $39.01
- Rating
- 4.6/5
- Reviews
- 64
- Age
- 1y ago

14PCS Engine Splash Shield Hardware Kit Under Engine Cover Bolts & Clips for Skid Plate & Oil Pan Protection Replaces 90105-TBA-A00 90674-TY2-A01
- Price
- $9.00
- Rating
- 4.0/5
- Reviews
- 69
- Age
- 1y ago

Engine Splash Shield Guard Compatible with 2016-2021 Civic Engine Case Guard Under Car Shield Cover Replacement 74110-TBA-A00 90674-TY2-A01 Engine Splash Guard
- Price
- $43.31
- Rating
- 4.1/5
- Reviews
- 35
- Age
- 1y ago

Jkorkm 74110-TBA-A00 Engine Splash Guard Under Car Shield Cover Compatible with Honda Civic 2016-2021 Replaces 74110tbaa00 Including Screws and Bolts Splash Shield Guard Under car
- Price
- $123.57
- Rating
- 3.5/5
- Reviews
- 25
- Age
- 11mo ago

GOOACC GRC-70 35PCS Engine Under Cover Splash Shield Guard Body Bolts Bumper Fender Liner Push Retainer Fastener Rivet Clips black
- Price
- $9.07
- Rating
- 4.5/5
- Reviews
- 22,553
- Age
- 7y ago
Trending
estimated 90-day click momentum
AMZAUTO 45 PCS Engine Splash Shield Under Cover Bolts Fender Liner Clips Universal Automotive Bumper Fender Clips with Wrench Compatible with Most Vehicle of Cars
- Price
- $11.66
- Rating
- 4.4/5
- Reviews
- 5
- Age
- 6mo ago

PHILTOP Front Lower Engine Splash Shield Under Cover Compatible with 2012-2018 Ford Focus 2.0L 2013-2018 Focus 2.0T FO1228121 AV6Z6P013A
- Price
- $55.48
- Rating
- 3.8/5
- Reviews
- 267
- Age
- 6mo ago

MZS Motorcycle Crash Bar 1.25 Engine Guard Front Highway Bar Heavy Duty Black Compatible with Sportster XL883 XL1200 883 1200 XL Iron 2004-2022 / XR1200 2008-2013
- Price
- $84.98
- Rating
- 3.3/5
- Reviews
- 5
- Age
- 1y ago

ORIVIN 74110-TBA-A00 Lower Engine Splash Shield Guard Compatible with Honda Civic 2016-2021 Replaces 74110TBAA00
- Price
- $104.11
- Rating
- 4.1/5
- Reviews
- 14
- Age
- 8mo ago

SCUARI 10PCS Fender Screws Car Accessories Bumper Screws Splash Shield Screw Bumper Cover Under Cover Grill Tapping Screw Fastener Suitable for RAV4 ES GS LS RX Replacement #90159-60498
- Price
- $4.93
- Rating
- 4.4/5
- Reviews
- 52
- Age
- 1y ago
Newest
by launch date
AMZAUTO 45 PCS Engine Splash Shield Under Cover Bolts Fender Liner Clips Universal Automotive Bumper Fender Clips with Wrench Compatible with Most Vehicle of Cars
- Price
- $11.66
- Rating
- 4.4/5
- Reviews
- 5
- Age
- 6mo ago

PHILTOP Front Lower Engine Splash Shield Under Cover Compatible with 2012-2018 Ford Focus 2.0L 2013-2018 Focus 2.0T FO1228121 AV6Z6P013A
- Price
- $55.48
- Rating
- 3.8/5
- Reviews
- 267
- Age
- 6mo ago

ORIVIN 74110-TBA-A00 Lower Engine Splash Shield Guard Compatible with Honda Civic 2016-2021 Replaces 74110TBAA00
- Price
- $104.11
- Rating
- 4.1/5
- Reviews
- 14
- Age
- 8mo ago

Qurbuns 2 PCS Motorcycle Engine Guard Bumper Protection Block Crash Bar Decor Slider Anti-Scratch Drop Frame Guard Universal for 22mm/25mm/28mm Diameter Engine Bar (Black)
- Price
- $7.77
- Rating
- 4.2/5
- Reviews
- 6
- Age
- 9mo ago

Jkorkm 74110-TBA-A00 Engine Splash Guard Under Car Shield Cover Compatible with Honda Civic 2016-2021 Replaces 74110tbaa00 Including Screws and Bolts Splash Shield Guard Under car
- Price
- $123.57
- Rating
- 3.5/5
- Reviews
- 25
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 53% of clicks. Leaders hold, but buyers still shop past them.
Brands
27 falling
Sellers
87
Est. top-5 brand share
58%
Top 20: 93%
Est. top-5 click share
53%
Top 20: 86%
Open market
39%
- Meorain17%
- Ryansunoro16%
- Xongjojo11%
- JkorkM7%
- GOOACC6%
- COOL STAR3%
Demand
Engine Guard search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep · busiest ÷ quietest = 2.0×
Search terms
Top Engine Guard search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- engine guard13K/yr
- engine case guards11K/yr
- engine cover shield12K/yr
- undercarriage shield9K/yr
- honda splash shield8K/yr
- undercarriage cover7K/yr
- lower engine cover5K/yr
- under engine cover4K/yr
- front splash shield3K/yr
- engine protector3K/yr
Reviews and returns
What reviews say buyers love and hate about Engine Guard
We read the reviews and the return reasons for every product selling here.
“Entirely too small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Engine Guard questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









